GM sales grow 9% in July 2014 thanks to SUVs and fleets

Article by Christian A., on August 4, 2014

General Motors posted a 9-percent jump in sales in July 2014 to 256,160, thanks to strong performances from GMC Yukon, Chevrolet Tahoe and other trucks as well as hike in business with commercial customers. The surge showed that the current safety recall crisis at GM has not been affecting its sales.

In fact, sales at its GMC brand jumped 22 percent while Chevrolet and Buick climbed 8 percent. On the other hand, Cadillac dropped 3 percent in July. GM saw its fleet sales surge 31 percent to 59,054 vehicles, with highest jump coming from commercial customers at 69 percent.

Deliveries to rental agencies surged 22 percent while sales to government buyers leaped 8 percent. The sales jump in all three fleet categories – commercial customers, rental agencies and government buyers -- were further completed by a 65-percent climb in sales of the Chevrolet Express and GMC Savana.

On the retail side, GM jumped 4 percent as it experiences strong demand for its 2015 SUVs that were launched in the first quarter of 2014. Combined deliveries of Chevrolet and GMC SUVs -- the Suburban, Tahoe, Yukon and Yukon XL – jumped 25 percent in July.

Kurt McNeil, U.S. vice president of sales operations, said in a statement, remarked that SUV sales jumped last month as “American families feel better about the economy.”

Car sales at GM, however, dropped 4 percent, no thanks to an 18-percent slide in sales of the Chevrolet Cruze to 20,926. GM saw sales of its crossovers jump 26 percent with the Chevrolet Equinox and GMC Terrain each gaining 37 percent.

Cadillac has now declined 2 percent in the first seven months of the year. While Cadillac saw gains Escalade sales, that failed to offset drops for every other nameplate in the luxury brand’s lineup, like the leading SRX crossover, ATS compact sedan and the XTS large sedan.

The surge in sales came as GM issued a recall millions of vehicles to fix a faulty ignition switch. Moreover, GM told its dealers in July to stop sales of some Cadillac models, most used cars. This is because the US carmaker has yet to come up with a fix for the defective ignition switch.

An urgent order was issued by GM on July 8 when it stopped delivery of 2014 Cadillac CTS sedans quipped with a standard key ignition. The models using the new push-button start system have no problem. In the notice which became public after the US National Highway Traffic Safety Administration posted the document as part of its continuing probe of GM vehicle recalls – GM also told its dealers not to sell MY2003-2013 CTS units and 2004-2006 Cadillac SRX models.

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Topics: gm, sales, suv

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