Jean-Marc Streng, an ex-manager at Volkswagen and Skoda, has been named the new sales boss of Honda Motor Europe. He will help revitalize the Japanese carmaker in Europe. Based on the data of industry association ACEA, Honda's sales were down 19 percent in Europe to 139,305 units after 11 months, giving it a 1.1 percent market share.
The data also reveal that the company's volume in Europe has been decreasing since it sold a record 311,743 units in 2007 and had a 1.9 share. This was the last year that the company was profitable in its European operations.
Streng's top priority as the head of European sales is to boost the company's European performance through better coordination of sales endeavors. He will be reporting to Tom Gardner, who is the general manager of the company's European car division. P
rior to starting his new position on December 1, he was head of sales and logistics at Honda France, a job that he had since 2007 after spending eight years with the Volkswagen Group. In 1999, he began his career in the automotive industry as a finance controller with Skoda France. Later on, he became regional sales manager for Volkswagen brand in eastern France and the Paris area prior to joining Honda.