Honda planning to invest big amount of cash into Pioneer

Article by Christian A., on August 29, 2010

In our modern times, in-car technology is becoming to buyers as what's under the skin. That's why the Japanese carmaker Honda is planning to invest a sizeable amount of cash into Pioneer, one of the most popular giants in the world of electronics.

This was made public by Honda explaining that Pioneer is moving away from its television production operation to focus rather on car electronics.

This is advantageous for Honda, as it expects to benefit from the know-how of Pioneer in this area. It has been reported that Honda plans to inject Pioneer with tens of millions of dollars, which should be sufficient to provide it with leverage in the automotive technology of the electronics giant, which consists of in-car navigation systems, stereos, entertainment units, with the more advanced next-generation Blu-ray players as a big possibility.

Japanese industry analysts say that the planned investment of the carmaker makes sense because the amount to be invested is not significant in relation to the bottom line of the company but is sufficient to provide it with a partner in the production aspect of automotive electronics.

Honda has not released the exact amount it will invest, but speculations see a several billion Yen cash out (between $30-$50 million in US currency). Struggling with the global crisis itself, this investment is very much welcomed by Pioneer!

Topics: honda, investment

If you liked the article, share on:

Comments

Recommended

It is quite common to revive classic cars if you have a lot of extra money. Models like the Jaguar XKSS and Aston Martin’s DB4 GT have been upgraded to...
by - August 21, 2017
Famous designer of certain Ferrari vehicles like the Enzo Ferrari and the P4/5, Ken Okuyama has revealed another one of his designs at the 2017 Pebble Beach Concours over the...
by - August 21, 2017
The current generation of the BMW M3 (F80) sedan isn’t just sporty and luxurious in terms of looks, but also in terms of performance. Because of its athletic appeal, the...
by - August 21, 2017
A lot of us know Singer Vehicle Design and their signature work of reimagining Porsche 911s, and making them look like hot rods from the 70s. They are not alone...
by - August 20, 2017
August 17, 2017 is a sad day for the Dodge Viper, its fans, enthusiasts and its admirers. It is the day when the last Dodge Viper rolled off the assembly...
by - August 20, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries