Infiniti Americas names Nick Twork as director of corporate communications

Article by Christian A., on July 7, 2014

Infiniti Americas has tapped Nick Twork as director of corporate communications. He will sit on the newly created post on July 21, 2014. Twork was previously from Porsche Cars North America, working as manager of product communications. In his new position at Infiniti, Twork will report to Michael Bartsch, vice president of Infiniti Americas.

He will be in charge of the brand’s corporate, brand, product and internal communications strategies in the United States, Canada, Mexico and Latin America. “I’m extremely excited for this opportunity,” Twork said.

Infiniti spokesman Kyle Bazemore remarked that the brand’s product line is growing by 60 percent in the next few years. He noted that the expansion of Infiniti’s communications team serves as an evidence of the brand’s plans to become an independent, global, premium carmaker.

Twork had filled in various communication roles in other major carmakers like General Motors and Ford, thus he is bringing along him a “wealth of experience in communications and automotive industry,” Bartsch said in a statement.

He remarked that he is confident that Twork will play a critical role in transforming the Infiniti brand in the Americas.

If you liked the article, share on:

Topics: infiniti

Comments

Recommended

The Chinese market will soon be getting the exclusive China-only model, Mercedes-Benz GLC-L, for a premium of 15,000 yuan ($2,300) more than the regular model. The difference is actually quite...
by - January 20, 2018
The Bentley Bentayga is set to participate in the famous Pikes Peak International Hill Climb that is slated to take place on June 24th in Colorado. The automaker’s motorsport department...
by - January 19, 2018
Infiniti will commence sales of the new 2019 Infiniti QX50 in the spring, with a starting price of $36,550. But before the big launch, Infiniti has introduced a new reservation...
by - January 18, 2018
BMW fans may be surprised with what the car manufacturer’s boss Robert Irlinger said in a recent interview with Autocar during a recent media meeting. And this is the fact...
by - January 18, 2018
Currently, there aren’t any Lexus convertibles out in the market, but it seems like it won’t be too long until we see one again. This is because Toyota’s premium brand...
by - January 18, 2018
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries