Infiniti names Daniel Kirchert as Managing Director in China

Article by Anita Panait, on April 29, 2013

Infiniti has appointed Daniel Kirchert as the carmaker’s new Managing Director in China, effective May 1, 2013. Kirchert is replacing Allen Lu, who has been named as Managing Director of Infiniti’s Asia & Oceania operations (except China). In his new role, Kirchert will be in charge of managing Infiniti's entire operations and driving the carmaker’s growth plans in China.

During the Shanghai Auto Show, the carmaker disclosed local production of two models developed and designed for the Chinese market. Starting next year, Long-wheelbase versions of the Infiniti Q50 and QX50 premium vehicles will be produced at the Xiangyang plant in China through its joint venture with Dongfeng Motor Company Ltd.

Infiniti is planning to expand its retail network in China by over 30% this year. Infiniti president Johan de Nysschen expressed pleasure in Kirchert’s appointment, which further strengthens Infiniti’s leadership team. He remarked that Kirchert’s intimate knowledge of the Chinese market and track record in premium brand management will be vital for the carmaker’s growth plan in China. He said that Kirchert will make a “substantial contribution” to Infiniti’s long-term success."

Prior to his appointment, Kirchert was Senior Vice President, Sales and Marketing, and a Management Board member at BMW Brilliance Automotive Ltd., where he had been holding the position since 2007. He was responsible for marketing and brand management of the BMW brand in China. He is credited for leading BMW’s sales growth in China and increasing the carmaker’s dealer network to 350 retail outlets.

Topics: infiniti, china

If you liked the article, share on:

Comments

Recommended

The first time Porsche revealed the Panamera Sport Turismo to the public was during the 2017 Geneva Motor Show earlier this year. And now it has already entered production, and...
by - July 27, 2017
Autocar has got some juicy rumours for us regarding a new McLaren hypercar. The British publication has inside sources claiming that a new model will be added to the Ultimate...
by - July 27, 2017
Ferrari has recently launched the New Power15 extended warranty program. The company developed this program in response to the notion that supercars are very expensive to maintain. Truth be told,...
by - July 27, 2017
The UK it seems is about to take the same road as its neighbouring country France by banning sales of petrol and diesel vehicles beginning 2040. As reported by The...
by - July 27, 2017
What has BMW been up to lately? The company recently announced that they are currently focusing on electrification, and so far, their new architecture will enable “electrification of every model...
by - July 26, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries