Infiniti names Francois Bancon as new chief of product strategy

Article by Christian A., on March 28, 2014

Infiniti has appointed Francois Bancon as its new vice president for product strategy, effective April 1. In his new role, Bancon will be responsible for the Infiniti product portfolio. The luxury carmaker intends to boost its vehicle portfolio by 60 percent and more than double its powertrain portfolio in the next five years.

Bancon, who has over 35 years of experience in the auto industry, is currently serving as Division General Manager for Nissan Motor Co., in charge of overseeing product strategy and planning for the Exploratory and Advanced Product Department. In his new capacity, Bancon will be based at Infiniti’s global headquarters in Hong Kong and will report to Johan de Nysschen, president of Infiniti Motor Company.

The carmaker’s president welcomed Bancon to the Infiniti leadership team, saying that his product experience, his passion, and in-depth knowledge of future product trends will be vital assets as the carmaker continue to fashion its future portfolio. Bancon began his automotive career with Renault SA in 1978.

After over two decades in 1999, Bancon joined Nissan as general manager responsible for perceived quality within the Japanese carmaker’s Design team. In 2005, he was appointed named to his current position as head of advanced product planning. Infiniti has already laid the groundwork for a major product expansion and is aiming to field entries to almost 80 percent of the luxury market by 2018.

"I am very pleased that Francois is joining the Infiniti leadership team," said de Nysschen. "Product is at the core of our growth strategy. Francois' product experience, his passion, and in particular his in-depth knowledge of future product trends, will be key assets as we continue to craft our future portfolio." [source: Infiniti]

Topics: infiniti

If you liked the article, share on:

Comments

Recommended

The Nurburgring is the one track that many automakers want to hold a record of, because only the best of the best do. This time, a group of extraordinary passionate...
by - July 25, 2017
Would you like your convertible to be inspired by a yacht? Well, you do not have to imagine it anymore - thanks to the Bentley Continental GT Convertible and Mulliner...
by - July 25, 2017
The 2018 Jaguar E-Pace is the leaping cat’s first venture into the compact SUV segment, and sure enough, it didn’t take long before an artist rendered a wilder version of...
by - July 25, 2017
Good news for Audi EU5 and EU6 diesel car owners in Europe. They can now update their cars to fit six-cylinder or eight-cylinder TDI engines through a retrofit program, and...
by - July 25, 2017
Recently, Autocar revealed that a Ferrari SUV is on the way, after the company continuously denied that they will not build one. And unlike the usual crossover styling, Ferrari will...
by - July 25, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries