Infiniti wants a mid-engine sports car and a more robust performance line

Article by Christian A., on April 2, 2012

As Infiniti finds ways to increase dealer volume, it is looking into the possibility of entering new vehicle segments such as adding a mid-engine sports car or offering a more powerful performance range. At the Geneva Auto Show, Infiniti unveiled a plug-in hybrid mid-engine concept sports car named the Emerg-E. Ben Poore, Infiniti Americas vice president, said that the company is now thinking about whether this car should be produced.

Poore said that the luxury vehicle maker is planning to boost its promising Infiniti Performance Line, which was presented just last year.

To date, the IPL offerings are performance upgrades to the G coupe and G convertible. Poore said that the public can’t expect Infiniti to boast about its performance improvements that would be comparable to its rivals like the AMG products from Mercedes-Benz and the M models from BMW.

However, Poore said that there’s more to come and that IPL is a “steppingstone”, according to Autonews. He explained that it was never meant to be on the same level as these cars and that it was meant to be a place to begin a subbrand.

Already, Infiniti is taking measures inside a new segment by introducing the JX crossover a three-row-seat luxury import crossover. Infiniti has clearly taken strides to reach a new segment this year.

The JX ca ben pitted against the Acura and Audi models for the first time for shoppers who are looking for a three-row-seat luxury import crossover. Poore predicts that the JX will be a large-volume addition to the brand. Infiniti will also be unveiling an electric sedan at the New York Auto Show. This will start selling in 2014.

2013 Infiniti JX is an innovative seven-passenger luxury crossover that joined the Infiniti lineup in the spring of 2012. The all-new Infiniti JX is a bold and fresh alternative to the many other vehicles that currently dominate the luxury crossover segment.

It is designed to excel in terms of roominess, interior flexibility, advanced hospitality features, and safety – areas that luxury crossover customers deem most important. It also offers real three-row utility, plus performance, premium features, and innovations that have become associated with Infiniti worldwide.

Infiniti Americas VP Ben Poore says that each Infiniti JX element has been designed to build a connection between you (driver/passengers) and the world, and not to shield you from it the way other luxury crossovers have. According to him, their aim with the 2013 Infiniti JX is to heighten your awareness of your surroundings and to put a stop to boredom by bringing you advanced technology and inspired design.

Moreover, the demarcation line that separates the Infiniti JX from other three-row luxury crossovers begins with the idea that seven-passenger seating should easily welcome all 7 passengers. The use of a flat platform floor enhances the JX’s third row roominess as well as provides a long second row 5.5-inch total adjustment fore and aft for cargo carrying capacity and versatile spaciousness. It also permits the designers to create more drama.

If you liked the article, share on:

Topics: infiniti, sports car

Comments

Recommended

Earlier in November at the 2017 SEMA Show in Vegas is when Hennessey unwrapped the Venom F5 to all of us. But it was actually first introduced as a concept...
by - November 22, 2017
Mercedes-Benz just made an announcement that the 2018 E Class Cabriolet has finally landed in the United States. If you had not known, the E Class will be positioned in...
by - November 22, 2017
After a somewhat successful fray into the automotive market in China, the resurrected German automobile brand Borgward is finally heading to Europe, bringing along with it the Borgward BX7 sports...
by - November 22, 2017
Automotive industry veteran Bob Lutz has once again spoken out against Tesla. Known as one of Tesla Motors’ greatest skeptics, Lutz had stated two years ago that the Silicon Valley...
by - November 22, 2017
Dubai is one of the few countries where expensive cars are the norm, many of which are specially modified as well. And this just in: Bentley has debuted the new...
by - November 21, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries