Italdesign Giugiaro-Vw deal leaves Bmw and others without designers?

Article by Christian A., on August 25, 2010

Since Volkwagen AG now has a 90% stake in Italdesign Giugiaro S.p.A., its customers might be worried that VW will be able to gain access to their confidential technology. These customers, which include BMW AG, Proton and Hybrid Kinetic Motors Corp., may decide to go somewhere else but Chairman Giorgetto Giugiaro has given assurances of "100% secrecy." 

Giugiaro said that in the future, Italdesign, Italy's largest automotive design and engineering company, will work only for the VW Group but that it will complete all the ongoing projects for other carmakers. 

Last Tuesday, a BMW spokesman said that it will continue with its contract with Italdesign, which has worked on the BMW-owned Mini's Roadster and Coupe models.

Enzo Pacella, Italdesign CEO, said that the company will work on the Mini derivatives for one more year. Last January, Italdesign signed a 375 million euro ($462 million) multi-year deal to provide complete design and engineering for Hybrid Kinetic Motors' eight new models.

Italdesign also still has a current contract with Proton to design the production version of the Emas minicar concept that was introduced at the Geneva show last March.

China's Brilliance China Automotive and Chery Automobile are two of Italdesign's customers that are likely to be affected by the VW deal since both compete against VW's joint venture partners in China: FAW Group Corp. and Shanghai Automotive Industry Corp.

If you liked the article, share on:

Comments

Recommended

The Chevrolet Corvette will be turning 65 years old in 2018, and as part of the celebrations, the brand is introducing a special edition C7 – the Chevrolet Corvette Carbon...
by - November 19, 2017
Tesla revealed that with its new Semi, truck drivers can expect better experience especially with heightened safety and the lower cost of transporting cargo. Indeed, the cabin of the new...
by - November 19, 2017
November 17 is considered a very special day for Tesla, as this is the day that they revealed the highly anticipated Tesla Semi. But Elon Musk did not think the...
by - November 17, 2017
More details have emerged about the new sixth generation of the BMW M3 just as the German premium practically announced the end of the current-gen 3 Series with the unveiling...
by - November 17, 2017
All is set for Volkswagen’s plans to enter the electric vehicle game, as prompted by the so-called Dieselgate scandal. In fact, the German carmaker has already made a commitment to...
by - November 17, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries