July Sales: Audi Keeps Breaking Records Worldwide

Article by Christian A., on August 13, 2012

The global economic downturn has been blamed for many negative effects across different areas, and the European car industry is no exception. But some companies seem to have been able to make the most of the hidden opportunities this difficult situation still holds: Audi took its chance and came out fighting over the last few months.

The Bavarian producer, one of the favourite luxury brands in car sales websites across Europe such as Italy’s eBay Annunci, has been able to deliver an impressive 12.9% increase in worldwide sales in the month of July 2012 over the same month of the previous year. Comparing the whole first half of 2012 to the first six months of 2011, the data speaks of a similar growth of 12.3%.

With 852,900 units sold over the same period, it’s clear to see how Audi’s recent history is an incredibly successful one, which owes much to a fantastic performance in extra-European markets: while the European sales went up by 5.5%, a proper boom was noticed in China, where a +34.6% was reached, with peaks of +80% for the locally assembled Audi Q5. Meanwhile, the news from across the Pond was equally impressive: sales in the United States saw a 28% increase for the month of July, the best month in the American history of the Bavarian manufacturer and its 19th consecutive record in the country.

The data was commented enthusiastically by Audi of America’s Chief Operating Officer, Mark Del Rosso: “Audi models exude emotion and innovation, and consumers are responding. A record July kicks off a second half that will see the brand gain even more sales momentum.” Back in the German homeland, the same excitement is building up around the new A3, which will hit European markets from the end of the month: a roaring autumn of success lies ahead for the brand of the four rings.

Topics: audi, record

If you liked the article, share on:

Comments

Recommended

A couple of days ago, Ford came out with their pursuit-rated F-150 Police Responder, and we were quite impressed with what it has to offer. And we are pretty sure...
by - July 26, 2017
Aside from fronting Honda’s annual summer tour, pop rock band OneRepublic was also given an opportunity to customize a 2017 Honda Civic Type R. The car is a one-off and...
by - July 26, 2017
Everyone seems to know that the Alfa Romeo Giulia has been recently experiencing problems. Turns out, the blame goes to Giulia’s software. Reid Bigland, big time executive from Alfa Romeo...
by - July 26, 2017
Romanian automotive media publication cars.ro earlier said that the new Ford Fiesta will no longer be offered in the United States. Robert Stiller, Ford’s vehicle program manager for the B-segment,...
by - July 26, 2017
The Nurburgring is the one track that many automakers want to hold a record of, because only the best of the best do. This time, a group of extraordinary passionate...
by - July 25, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries