Jaguar Land Rover said that it has made a £370 million investment to improve its UK manufacturing facilities and to raise productivity as it readies to launch the all-new Range Rover in 170 countries. The inaugural sales of the fourth-generation Range Rover, the most refined Sports Utility Vehicle (SUV) in the world, are set to start this month after its three-year engineering project, which supports 1,000 jobs in design, product development and manufacturing at Jaguar Land Rover.
According to Dr. Ralf Speth, Jaguar Land Rover Chief Executive Officer, the exceptional new Range Rover represents its commitment to investing in Britain and exporting worldwide, offering class-leading performance, agility, quality and luxury in a model that is iconic.
He also said that with a £370m investment in its manufacturing facilities, they were able to produce the first SUV in the world with lightweight all-aluminium construction. This car is lighter by about 20%, with fuel consumption and carbon dioxide emissions lowered by 22%.
Included in the £370 million investment package is a new aluminium body shop for the newest Range Rover at its Solihull plant, located near Birmingham.
The model also gets upgrades to their paint-applications technologies, trim assembly, warehousing and the first customer handover centre of the company. The Range Rover is included in Jaguar Land Rover’s new model offensive. The company will soon launch the highly anticipated Jaguar XF Sportbrake and the eagerly anticipated new Jaguar F-Type sports car.
By reinterpreting – in a very modern manner -- the classic Range Rover design cues, the latest iteration of the premium SUV boasts of an elegantly clean shape that allows it to be immediately recognized as a Range Rover. With a length of nearly 5 meters, the new Range Rover features a footprint similar to its predecessor. However, the profile of the new Range Rover is smoother and more streamlined than the previous model, helping it achieve a desirable coefficient of drag value of 0.34, when its roofline is lowered by 20 mm in access mode.
The cabin of the new Range Rover remains luxurious and contemporary and still features the characteristic Range Rover design cues, with a modern twist. The interior still boasts of the usual architectural forms, as highlighted by neat and elegant surfaces made from the finest leathers and veneers. The luxurious cabin of the new Range Rover is also comfortable and spacious as well. Rear passengers benefit from 118 mm more legroom, and could further make themselves cozy when the optional two-seat Executive Class seating package is availed.
Customers could also delight from the fact that Land Rover allows them to create their bespoke Range Rover. Land Rover is offering a wide selection of colors, finishes and trims as well as features for the new Range Rover. For instance, more discerning customers could have their new Range Rover ride in 22-inch wheels or avail of color-themed interiors of the exclusive Autobiography series.