Lexus considering a new convertible to replace the aging IS Convertible

Article by Christian A., on December 8, 2014

Lexus introduced the LF-C2 Concept a.k.a. a convertible version of the RC Coupe at the 2014 LA Auto Show, but despite the positive feedback received by the vehicle will not see a production version. According to Jeff Bracken, Lexus Division general manager, the LF-C2 was purely a concept, but sources sat that the Japanese manufacturer is considering whether to produce a convertible version of the RC Coupe or a more exclusive convertible version of the LF-LC Concept unveiled back in 2012 at the Detroit Auto Show.

If the LF-LC convertible is seen as a halo car that will elevate the brand, the RC convertible is seen to bring more customers to the brand. The big question is if the brand wants to support two convertibles.

The bad news is that convertibles are seen as a luxury item and most of the customers are looking for a crossover/SUV. As a result, the Japanese manufacturer will introduce a three-row crossover in order to take on vehicles such as the BMW X5 and the Audi Q7.

Convertibles in the luxury segment are not seen as a huge volume item and that’s why it is possible to wait a little longer for a convertible vehicle from Lexus, that will replace the aging IS convertible.

If you liked the article, share on:

Comments

Recommended

Infiniti has commenced sales of the new 2018 Infiniti QX80 full-size luxury sports utility vehicle. Aside from the standard specs and optional features, potential customers would want to know how...
by - December 15, 2017
If there is one thing that Pagani Automobili and Fiat have in common, it is the fact that they are Italian companies that build and assemble vehicles. There is currently...
by - December 15, 2017
It’s Star Wars fever once again, and the second installation of the trilogy sequel -- “Star Wars: The Last Jedi” -- is finally hitting theaters. Avid fans of the franchise...
by - December 15, 2017
Audi Sport is known for creating high performance versions of some Audi vehicles, with a focus on higher levels of sportiness. So far, its high-performance creations are all powered by...
by - December 14, 2017
As soon as Toyota trademarked the names “LC F” and “Lexus LC F” at the European Union Intellectual Property Office, speculations have emerged that there could actually be a hardcore...
by - December 14, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries