Lexus sales increase 34% in August, surpassing Bmw and Mercedes-Benz

Article by Christian A., on September 6, 2012

Lexus sold the most vehicles among luxury brands for the month of August with 24,237 vehicles sold. This surpassed Daimler AG's Mercedes-Benz with 22,686 units sold and BMW AG's BMW brand with 16,835 units sold. For 11 consecutive years, Lexus held the top spot in the luxury market in the U.S. It was bumped off the No. 1 position last year when its sales declined mostly because of the impact of the Japan earthquake.

Last year, BMW was No. 1 while Mercedes-Benz came in second place. Ken Czubay, Ford vice president of U.S. marketing, said that for this year so far, Mercedes-Benz is the top luxury brand with sales of 182,098 units. BMW falls behind with 164,636. Lexus sold 150,604 units.

Czubay said that consumers made their choice to buy the vehicles largely due to increasing gasoline prices. Most consumers opted to buy fuel-efficient vehicles. Nevertheless, sales of its Fiesta small car plunged by 28% in August.

Focus compact car sales increased by 31.5%. Ford posted record sales for the Escape crossover and Fusion sedan. Meanwhile, the F-Series pickup reported its best sales month all year. Ford brand sales increased by 13.1%, while Lincoln brand sales climbed 1.7%. Chrysler said that it sold 3,045 units of the Dodge Dart compact sedan in August with the increase in volume distributed to more U.S. dealerships.

Lexus has finally taken the veil off the new Lexus GS at the 2011 Pebble Beach Concours d'Elegance in California. Set to arrive in the United Kingdom in 2012, the new Lexus GS is being touted as a luxury midsize that offers a more daring exterior design, a more spacious interior and most of all, a more emotional drive.

The elegant yet dynamic exterior design of the new Lexus GS is well represented up front, where the bold spindle grille is set to debut as a new hallmark design cue for future models. Underpinned by a redesigned chassis, the new Lexus GS comes with a wide, strong stance that helps it achieve crisp and precise handling.

Meanwhile, the spaciousness of the interior of the new GS was achieved despite the exterior dimensions remaining the same. Engineers at Lexus toiled hard to make the passenger cabin and the cargo space roomier than usual while making sure the interior environment conveys a high level of comfort and luxury.

Upon launch in early 2012, the new Lexus GS will be available in hybrid and F-Sport versions. UK customers will have the opportunity to own the new GS 450h full hybrid and the new petrol-powered GS 250. The dynamic propulsion systems offered in the new GS are designed to provide more engaging drive, as complemented by the midsize premium sedan’s stiffer structure, new aerodynamic body, a wider stance and new quick-shifting transmission. These features help make the new GS more dynamic and more agile on the road.

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