Lotus taps Jean-Charles Lievens to develop network in South Europe

Article by Christian A., on August 29, 2014

Lotus has tapped Kia's former European markets expert to develop its sales network in France, Italy, Spain and Portugal. In a statement, Lotus chief executive Jean Marc Gales said that Jean-Charles Lievens will help the sports car maker to increase its presence in southern Europe where there is a high demand for its offerings.

Lievens was named an Automotive News Europe Eurostar in 2005 for what he did in restructuring Kia’s dealer network, which had helped boost the South Korean carmaker’s sales in Europe. Lotus said in a statement that Lievens' mission is to strengthen its dealer’s network with “qualified and professional partners” to optimize and increase the presence of the brand in southern Europe.

Lievens started his auto career as a sales executive with General Motors in France. After 17 years, Livens shifted to Volkswagen in France before being tapped by Toyota Europe as its commercial director in 1998.

Four years later, he joined Kia in 2002 and was instrumented in steering Kia’s growth in Europe in the next six years. After leaving Kia in 2008, Lievens continued to provide advisory services on strategic projects through his consulting firm, Cap Geyser.

Lotus saw its global sales jump 65 percent in July to 226 vehicles in July, marking its best sales month since March 2011, thanks to strong demand in the United Kingdom and Germany.

If you liked the article, share on:

Topics: europe, lotus

Comments

Recommended

Renault Chairman and CEO Carlos Ghosn inaugurated the all-new Alpine A110 production line. This inauguration was attended by the Minister for Economy and Finance of France, Bruno Le Maire, with...
by - December 17, 2017
TOYOTA GAZOO Racing revealed that it will be participating in the 2018 Tokyo Auto Salon with the theme “Meister's Workshop.” The company will showcase models that have been part of...
by - December 16, 2017
Infiniti has commenced sales of the new 2018 Infiniti QX80 full-size luxury sports utility vehicle. Aside from the standard specs and optional features, potential customers would want to know how...
by - December 15, 2017
If there is one thing that Pagani Automobili and Fiat have in common, it is the fact that they are Italian companies that build and assemble vehicles. There is currently...
by - December 15, 2017
It’s Star Wars fever once again, and the second installation of the trilogy sequel -- “Star Wars: The Last Jedi” -- is finally hitting theaters. Avid fans of the franchise...
by - December 15, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries