Maserati Kubang will receive a diesel engine and use its stereo to deliver proper sound

Article by Christian A., on May 30, 2012

When the new Maserati Kubang will be launched, it will be the first diesel-powered model offered by the Italian brand. Set to go on sale in 2014, the Maserati Kubang will use its stereo system to provide drivers with a sportier engine note. That’s right, so this means that you will have to accelerate with your windows closed in order to hear a proper sound for the engine.

According to Roberto Corradi, vice-president of product development, this is the only way that Maserati will be able to keep its reputation for building great sounding cars. Despite the fact that Corradi didn’t want to give any details regarding the diesel engine that will power the Kubang, it is believed that the same 3.0-litre V6 diesel found on the Jeep Grand Cherokee will also be found on the first Italian SUV. Still, this is expected to be more powerful than the version found in the Grand Cherokee, which delivers 237 hp.

The Maserati Kubang will also be available with a V8 petrol engine in order to show its real power, maybe some of you want this! [source: WhatCar]

The Kubang is Maserati’s new entry to sport luxury SUVs. It represents a natural progression for Maserati as it expands its range and strengthens its state in the sport luxury market.

Some believe that today’s SUVs do not offer the same exhilarating driving enjoyment and luxurious ambiance as current higher end sports cars and luxury vehicles. So, Maserati was determined to fill this gap with its luxury sport concept SUV being introduced today at the Frankfurt Auto Show. This will be the forebear of Maserati’s future range, breaking moulds by entering a new segment, while at the same time continuing Maserati’s genetic integrity.

But this is not a new concept for Maserati. At the 2003 Detroit Auto Show, Maserati unveiled the Kubang concept sport luxury SUV. When most brands were not even considering this segment, Maserati was already planning on one.

And, with the potentials available with its sister Jeep brand, one that created a new segment over seven decades ago and is still leading it, Maserati can synergise with Jeep to interpret its own luxury sport SUV. It seems now only fitting to name the model being unveiled with the very same name of the concept that started it all: the Maserati Kubang.

The essential major components of this luxury sport SUV will be immediately recognised as a Maserati: engine, design, brakes, structure, performance, and handling will all synchronise perfectly with Maserati's core values of performance, style, sophistication, sportiness, luxury, and craftsmanship.

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