McLaren to showcase new line of merchandising at 2014 Goodwood Festival of Speed

Article by Christian A., on June 26, 2014

McLaren Automotive is introducing a new line of collection at the upcoming Goodwood Festival of Speed. Clothes, collectables and accessories -- inspired by the styling and craftsmanship of newly rolled out McLaren 650S and the McLaren P1 – could be purchased during the Festival at the McLaren Boutique at the McLaren House.

The collection will be opened by a pair of 1:43 McLaren P1 replicas inspired by two recent milestones. The first P1 celebrates the 2013 Goodwood Festival of Speed and the Amethyst Black McLaren P1 driven up the hill by 2009 Formula 1 World Champion and McLaren Mercedes Formula 1 driver Jenson Button.

The second P1 pays homage to the Supernova Silver example of the McLaren P1 that finished a sub-seven minute lap on the Nürburgring-Nordschleife circuit. McLaren is aiming to make the car , codenamed XP2R, cover the 20.8 km (13 mile) track – with over 150 corners, 300 meters of elevation changes and cornering forces of up to 2G -- with an average speed of at least 178 km/h (111 mph).

XP2R was driven by McLaren Chief Test Driver Chris Goodwin. The 1:43 replicas were precisely reproduced employing real CAD data supplied by McLaren designers. The new McLaren collection also features a new range of stylish and comfortable fashions right for the summer.

The carmaker will also showcase a replica Team t-shirt and jacket worn by the McLaren Automotive development and technical team, as well as a black McLaren embroidered cap. McLaren enthusiasts could also avail of the brand’s navy blue t-shirt with a technical drawing of the McLaren 650S Coupé.

The collection includes a McLaren P1-inspired lightweight t-shirt, featuring the signature taillights and blue exhaust flame detailing on the reverse. Also available is an electric blue t-shirt that features the current model line-up. Fans could also avail of the three McLaren lapel pins as well as and a stylish key ring.

McLaren Automotive marks its return to the 2014 Geneva Motor Show by unveiling its fastest and most engaging as well as most beautiful and best equipped series-production supercar so far – the new McLaren 650S.

Joining McLaren’s supercar range along with the 12C and already sold-out McLaren P1, the new McLaren 650S takes inspiration and lessons from these two models and from the carmaker’s 50 years of participation in highest levels of motorsport. It will be made available either as a fixed-head coupe or as a Spider featuring a retractable folding hard top. McLaren designed and engineered the new 650S to redefine the high-performance supercar segment anew by providing the ultimate in terms of driver engagement not just on the road but also on the race track.

The moniker of the newest McLaren supercar is derived from the power output -- 650PS (641 bhp) -- of its McLaren M838T twin turbo V8 engine. Meanwhile, the only letter in the badge -- “S” – refers to 'Sport,' thereby highlighting all efforts and developments implemented to the supercar’s transmission, drivability, handling, and engagement. While the performance numbers of the new 650S are expected to be superior to that of the 12C, they will only be confirmed ahead of the Geneva Motor Show.

Interestingly, the design of the new 650S -- taking inspiration from the McLaren P1 – provides a glimpse into a new family design language. Its LED headlamps have a similar appearance to that of the McLaren P1 while its front bumper lends the 650S with an expressive yet clean look.

Its more integrated front splitter help generate more downforce, resulting to better levels of steering feel and confidence during cornering. Such downforce also makes the 650S more agile and balanced in terms of handling. Front-end grip and vehicle balance, meanwhile, is boosted by the distinct door blades sitting behind the front wheels, guiding air from the edges of the front splitter.

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