Mercedes-Benz USA to transfer its headquarters from New Jersey to Atlanta

Article by Christian A., on January 9, 2015

Mercedes-Benz USA has decided to transfer its headquarters from New Jersey to Atlanta in a bid to trim costs while hoping it could take advantage of forecasted growth in southern United States. According to Mercedes-Benz USA chief executive Steve Cannon, the carmaker will commence the transfer in June to temporary offices in Atlanta while preparing to build a new headquarters by the end of 2017.

He remarked that the transfer decision was influenced by high costs in New Jersey and by anticipated growth in sales and dealerships in the South, particularly in Atlanta, Houston and Dallas. He cited lower costs in the South as a major factor in the carmaker’s decision to relocate.

He remarked that the “great migration from north to south continues” with companies and customers. Carmakers for the past year have been moving their bases in the US.

For instance, Toyota Motor Corp. is shifting its North American sales, marketing and other corporate operations to suburban Dallas from southern California and the Cincinnati area.

Likewise, Cadillac is shifting its base from Detroit to New York. According to Cannon, Mercedes-Benz has outgrown its current base in New Jersey, and a continued stay in the location would need a significant investment.

Mercedes has been overseeing its US operations in Montvale, NJ, since 1972. Mercedes-Benz has seen its sales, including those of Smart small car and Sprinter van brands, jumped 6.7 percent in 2014 to 366,589 vehicles.

If you liked the article, share on:

Comments

Recommended

The BMW 7 Series is already highly sought after but nonetheless, the German marque is giving it a more exclusive variant for the Russian market, and they are calling it...
by - October 20, 2017
Several automakers including Porsche, Volkswagen, Smart and even Land Rover have all been victimized by cheap Chinese copycats. And if you haven’t seen it yet, the most recent one would...
by - October 20, 2017
The Mercedes-Benz G-Class has been around for quite some time now but to bid it farewell, the company has launched the Mercedes-AMG G65 Final Edition. Mercedes will only build a...
by - October 20, 2017
Have you ever wondered what you can you buy with $9,365 in your pocket? Well, you have quite a lot of options. In fact, you can even purchase a used...
by - October 20, 2017
The Audi A7 Sportback, whether you would like to call it a sportback or a four-door coupe, has always been a beautiful car. And this week, the 2019 model year...
by - October 20, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries