Mitsubishi UK says that all dealerships will serve as fully functioning EV centers

Article by Christian A., on January 5, 2012

All of Mitsubishi Motors franchised dealers in the U.K. will serve as fully functioning Mitsubishi Electric Vehicle Centres beginning in January 2012. When March 2012 ends, Mitsubishi’s approved dealerships should already have two fully trained EV sales personnel and aftersales technicians. Mitsubishi Motors is also excited about the arrival within the next 18 months of its first plug-in hybrid technologies in the UK.

Mitsubishi Motors is the first manufacturer ever to implement the mass production of an electric vehicle. Lance Bradley, Mitsubishi Motors in the UK’s Managing Director, confirmed the company’s aim to continue to promote and launch the EV and plug-in hybrid technology in the UK.

Mitsubishi i-MiEV demonstrator vehicles will be displayed at all Mitsubishi EV Centres where potential consumers could test the vehicle for a longer time so that they could discover how it feels to drive and ‘own’ an electric vehicle in real-life conditions. What this means is that Mitsubishi is the biggest EV dealer network in the UK that offers sales and after-sales coverage.

Mitsubishi Motors Corporation revealed that for the Mitsubishi i-MiEV, which is its next generation EV project, it has chosen the pioneering A-Segment "i" to serve as the platform. With this, it is expected that it will be able to fully utilize the mid-ship architecture.

The "i" was initially shown as a concept car during the 2003 Frankfurt Auto Show after which it was officially launched three years later, in January 2006, in Japan. It was well-received by both customers and the media and garnered a number of awards. Months later, in October 2006, the company revealed the “i MiEV”, the non-hyphened version, as an EV research vehicle.

Powering it was a lightweight and compact motor containing lithium-ion high-density batteries. This vehicle was the result of the company’s research into electric powertrains going as far back as 40 years. Almost three years later, the development was almost finished. Once testing totalling 500,000 km was done, it was released to fleet customers as the "i-MiEV" by July 2009 in Japan.

It was then offered to private customers with deliveries starting in April 2010. While production is slated to start in October at its facility in Mizushima, the next commercial is actually scheduled to be in Paris today.

Depending on the country, deliveries to customers in Europe will commence starting December 2010 in 14 selected markets. The Europe version, which will have both right-hand and left-hand drive, will be officially shown during the 2010 Paris Motor Show. As a background, Mitsubishi started the development of electric vehicles, and later its production, in October 1966.

It was during this time that it was then known as Mitsubishi Heavy Industries Ltd., and was contracted by the Tokyo Electric Power Company to make prototype versions of electric vehicles and then perform a series of tests with the improved battery technology.

After that the EV program was launched and followed by a number of similar programs, all of which set the groundwork for what was to become the “i-MiEV” production car. The name Mitsubishi Motors Corporation was a result of Mitsubishi Heavy Industries Ltd. spinning off its automobile division in 1970.

If you liked the article, share on:

Comments

Recommended

We’re willing to bet that the Bentley Bentayga is not the first thing that comes to mind for most people who are into off-roading and outdoor activities. It just doesn’t...
by - November 23, 2017
The other day, it was confirmed that Volvo will finally bring the XC40 to US soil, where it will first make an appearance at the 2017 Los Angeles Auto Show....
by - November 23, 2017
There is no question that the new BMW M5 (F90) high performance sports sedan is more powerful, faster and more enticing than the previous model. But for interested customers in...
by - November 23, 2017
Following the Tesla Roadster’s electrifying revelation on Thursday, Musk’s highly ambitious goals have skyrocketed when he tweeted about his future plans for the new sports car. Well, kind of. The...
by - November 23, 2017
Earlier in November at the 2017 SEMA Show in Vegas is when Hennessey unwrapped the Venom F5 to all of us. But it was actually first introduced as a concept...
by - November 22, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries