Next-generation VW Phaeton will be more affordable as it will take on Chrysler 300, Ford Taurus SHO

Article by Christian A., on May 20, 2014

We already know that the first-generation Volkswagen Phaeton was not quite a bestseller but it appears that the German carmaker will adopt a new strategy. According to Edmunds, the new Phaeton will become more affordable as it will take on cars such as the Chrysler 300 or the Ford Taurus SHO.

The first generation Phaeton has a sticker price of over $100,000, while the Ford Taurus SHO costs $40,805.

Meanwhile, a fully loaded 2014 Chrysler 300C John Varvatos Limited Edition with all-wheel drive costs $48,175. The Volkswagen Phaeton was a hand-built rival for cars made by BMW, Mercedes-Benz and Audi.

The reason for Phaeton’s failure was simple: people didn’t want to spend over $100k for a brand that is synonymous with mass-market cars like the Golf, New Beetle and Jetta. Now, the second-generation VW Phaeton is expected to use a modified platform from the Audi A8 or the one used by A6.

Volkswagen will also offer hybrid and plug-in hybrid versions of the second-generation Phaeton. Although the new car sounds interesting, Volkswagen might compete with some vehicles from Audi and honestly I think it will face the same problems it had with the first-generation Phaeton and the other luxury sedans from the German rivals. [source: Edmunds]

If you liked the article, share on:

Topics: vw, vw phaeton, sedan

Comments

Recommended

Infiniti has commenced sales of the new 2018 Infiniti QX80 full-size luxury sports utility vehicle. Aside from the standard specs and optional features, potential customers would want to know how...
by - December 15, 2017
If there is one thing that Pagani Automobili and Fiat have in common, it is the fact that they are Italian companies that build and assemble vehicles. There is currently...
by - December 15, 2017
It’s Star Wars fever once again, and the second installation of the trilogy sequel -- “Star Wars: The Last Jedi” -- is finally hitting theaters. Avid fans of the franchise...
by - December 15, 2017
Audi Sport is known for creating high performance versions of some Audi vehicles, with a focus on higher levels of sportiness. So far, its high-performance creations are all powered by...
by - December 14, 2017
As soon as Toyota trademarked the names “LC F” and “Lexus LC F” at the European Union Intellectual Property Office, speculations have emerged that there could actually be a hardcore...
by - December 14, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries