Nissan sales surge 15 percent in the US in August 2014 thanks to cars and light trucks

Article by Christian A., on September 5, 2014

Nissan Division posted a 15-percent jump in sales in the United States in August to 125,224 cars and light trucks. The division posted significant gains across several nameplates like the Versa subcompact (46 percent to 14,630 units), Sentra compact (36 percent to 17,182 units), Altima midsize sedan (4 percent to 32,153), Maxima large sedan (62 percent to 6,110 units), Rogue compact crossover (24 percent to 21,419 units) and Leaf electric car (32 percent to 3,186 units).

As for the Rogue, its record growth came even it was limited by low inventories, according Fred Diaz, senior vice president for Nissan sales and marketing and operations. Diaz remarked that August was an all-time best month for Rogue even with virtually no incentives and an inventory that is a little lower than it usual.

He noted that if Nissan Division had more Rogues, it could have sold them all in August since it is very hot product that is exceeding its expectations. He noted that the division is still cutting incentive spending, noting that its year-over-year figure is down $300 per unit.

He said this means that the product is resonating and the dealers are performing. As for Nissan North America, its sales grew 12 percent in August to 134,388. Sales at its Infiniti luxury brand, however, fell 23 percent to 9,164 units, as growth from its Q50 sedan failed to offset the drop in sales of Infiniti’s other nameplates. [source: Nissan]

If you liked the article, share on:

Comments

Recommended

A lot of us know Singer Vehicle Design and their signature work of reimagining Porsche 911s, and making them look like hot rods from the 70s. They are not alone...
by - August 20, 2017
August 17, 2017 is a sad day for the Dodge Viper, its fans, enthusiasts and its admirers. It is the day when the last Dodge Viper rolled off the assembly...
by - August 20, 2017
A few months ago, Mercedes-Benz promised that they will be treating everyone to a “big surprise” during the Monterey Car Week. And true enough, many of us were stunned as...
by - August 19, 2017
McLaren has already shown some interest in electrifying their models. And initially, we thought that they will just use hybrid systems to use across their current lineup. Nevertheless, we have...
by - August 19, 2017
Fifty years after its glorious victory at the 24 Hours of Le Mans, Ford launches the 2018 Ford GT ’67 Heritage Edition at the 2017 Monterey Car Week. The red...
by - August 18, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries