Nissan setting up a rapid-reaction task force in the United States for Leaf launch

Article by Christian A., on November 12, 2010

To nip problems in the bud, Nissan Motor Co. is creating a rapid-reaction task force in the US to deal with any customer complaints that may arise after the launching of the Leaf electric vehicle next month.

Hitoshi Horie, manager of quality and customer satisfaction, told Automotive News that this team of technicians will be headed by about 10 lead engineers who were trained in the Leaf's battery-driven drivetrain.

They will be based in Los Angeles initially. The team was created so that there are technicians who could readily go to customers when there are problems and resolve them as soon as possible.

The Leaf will also go on sale in Japan and Europe, where Nissan will also be forming similar task forces. Nissan’s reputation depends a lot on this electric vehicle.

And to make sure that the launch is smooth, Nissan wants that responses to customer complaints are given right away.

Horie said that as the Leaf is the company’s first electric vehicle, its components (such as electric motors, inverters and lithium ion batteries) are new to its engineers, repair crew, and customers.

Nissan’s task force is comparable to the Smart teams presented by Toyota Motor Corp. this year in the US to address customer complaints related to the massive recalls. However, Horie clarified that Nissan was motivated by due diligence and wasn’t inspired by Toyota. [via AutoWeek]

If you liked the article, share on:

Comments

Recommended

Alpine is said to be developing an SUV which is believed to be the Porsche Macan’s closest rival. According to AutoExpress, the newly revived performance brand has been looking to...
by - July 20, 2017
Two years ago, there was a patent filed by Honda Motors under the name “baby NSX”. It then had a angular sports car design that is clearly mid-engine, and had...
by - July 20, 2017
The long awaited 2018 Buick Regal GS has finally been revealed by the company, following several leaked photos and information in the past few months. The thing is, if you’ve...
by - July 20, 2017
Earlier this month, we learned that France has made moves to ban diesel and gasoline fueled cars by stopping them from entering the city. More than that, they plan to...
by - July 19, 2017
The new 2018 Rolls-Royce Phantom VIII is on the way, but still, all we had been seeing are camouflaged prototypes of the eight generation of this iconic nameplate. Fortunately though,...
by - July 19, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries