Media reports in China reveal that the vehicle sales of Nissan and Infiniti brands in China were up 51.4% from a year earlier to 503,077 units in the first half of 2010, according to Nissan (China) Investment Co., a Chinese unit of Nissan Motor Co. This meant that it has achieved 59% of the company's China sales target for 2010.
For the first six months of the year, the Nissan brand sold 497,964 units, a 50.6% increase year on year. Meanwhile, the Infiniti brand sold 5,113 units, a record increase of 218.4%.
The greatest contributor to Nissan Motor's first-half sales in the Chinese market is joint venture Dongfeng Nissan Passenger Vehicle Co., which sold 330,873 Nissan cars, up by 47% and achieving 55% of the full-year sales target. Its other venture, Zhengzhou Nissan, saw its first-half sales increase by 70% to 42,068 vehicles.
For the month of June, Nissan Motor sold 88,302 vehicles in China, including 12,638 units of the Nissan Teana and 12,128 units of the Nissan Sylphy.
Both of these models were built by Dongfeng Nissan venture. Just a month after Zhengzhou Nissan's new CDV (clean diesel vehicle) model NV200 was launched on June 18, it has already sold 1,734 units.
Even as the rate of market growth is expected to slow down, Nissan Motor anticipates that sales in China will rise by about 12% to 850,000 vehicles this year. Nissan's goal is to expand its annual production capacity in China to 900,000 units by 2012.