PSA/Peugeot-Citroen wants half its sales to be outside Europe

Article by Christian A., on January 17, 2011

PSA/Peugeot-Citroen SA hopes that its efforts in 2011 will be enough for it achieve its goal of having half of its sales originate from outside Europe. PSA said that the 408 sedan has been contributing to the increase of deliveries in China.

PSA said that the Chinese market will “maintain double-digit” percentage growth in 2011. The 408, launched in April 2010, is PSA's first model designed specifically for China.

In a recent statement, CEO Philippe Varin said the carmaker posted 2010 growth from overseas markets, with a “large proportion” of its sales coming from outside Europe. He said on Jan. 6, 2011 that PSA's deliveries in 2010 rose 13 percent to 3.6 million vehicles.

In 2010, China sales increased 38 percent to 375,600 vehicles, Latin America posted a 27 percent jump and Russia advanced 37 percent, compared with a 1.7 percent gain in Europe to 2.2 million units.

PSA, which makes vehicles in partnership with Dongfeng, expects to reach an agreement in the first quarter on a second Chinese joint venture with Changan Automobile Group Co.

Varin has vowed to reduce PSA's dependence on Europe, whose share of sales dropped to 61 percent in 2010 from more than two-thirds in 2009. Europe's biggest carmaker, Volkswagen AG, is also expanding in China by adding production capacity.

If you liked the article, share on:

Comments

Recommended

BMW has given the 2018 1-Series a facelift, and they have just released a ton of new photos and a couple of videos to show us what it’s got. Nevertheless,...
by - July 24, 2017
When Chevrolet came out with the 2018 Equinox last September, the facelifted model was offered in a diesel option for the first time, plus it weighed much less at 400...
by - July 23, 2017
If you are a huge fan of the hardcore GTS version, you probably know that the closest you could get to that model is the upgraded model of the M4...
by - July 23, 2017
Audi’s intention to bring out the Renn Sport Racing version of the Q5 was made clear when it unveiled the Audi SQ5 at the 2017 Detroit Motor Show early this...
by - July 22, 2017
Kia’s Sorento midsize sports utility vehicle is reaching its mid-cycle for the 2018 model year. Thus, its fans, enthusiasts and satisfied customers are expecting the Sorento to receive an update...
by - July 22, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries