PSA to end production of Citroen C3 at Aulnay in November

Article by Anita Panait, on September 2, 2013

PSA/Peugeot-Citroen will end production of its Citroen C3 subcompact at its Aulnay plant near Paris in early November, much earlier than the carmaker had initially intended. Some parts production, however, will continue on the Aulnay site beyond the planned closure date. PSA had initially intended shut down production at its Aulnay site in 2014.

According to spokeswoman for the carmaker, the production line is being shut down early since around half of Aulnay's 2,800 workers have already been transferred to other sites, including Poissy. She remarked that "soon there will not be enough staff left to sustain vehicle assembly." 

PSA's Poissy site, which produces the Peugeot 208 subcompact, will build the Citroen C3, which is the brand's best-selling car in Europe in the first seven months. PSA sold 62,829 Citroen C3s in the first seven months of 2013, compared to 102,823 in the same period in 2012.

As part of the B-segment, a class that continues to be growing and remains to be popular, at least 2 million units of the Citroën C3 have been sold around the world. This model continues to appeal to many customers as it delivers an experience that is rewarding and enjoyable. For this latest iteration, the C3 will be a vehicle that is economical and practical while showcasing durability, distinction, safety, and of course, style.

When it comes to the small car market, a number of models put emphasis on two factors. For those with dynamic and athletic characteristics, the focus is generally on style. Meanwhile when it came to value-for-money, it is all about practicality. For the new C3 though, it reveals an exceptional balance as it relates to these two qualities. Considered as a vehicle for all ages, the new C3 is an excellent vehicle for young families.

It is also a good option for single and young professionals who want a vehicle that not only offers driving pleasure and a sense of fun but also have a unique personality while displaying exceptional fuel economy and practical space. Older customers are sure to like the new C3 as well, given the amount of space and level of comfort it offers for a compact car. It even comes with specifications at the highest of levels.

Indeed, the new C3 not only has space but comes with functionality and an interior that is truly refined. It also has that panoramic distinct Zenith windscreen. With this, the new C3 is able to have a stand-out personality that sets it apart from its rivals. Not just part of the crowd, the new C3 will clearly attract a wide array of customers who prefer their vehicles to be unique.

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Topics: psa, citroen, citroen c3



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