Renault wants to appeal business customers with the new Espace

Article by Christian A., on January 22, 2015

The next one sees a Renault Espace, he or she will be surprised with its looks. After all, Renault threw away the boxy look of the Espace minivan and endowed it with crossover styling – all to make it more appealing than before. Philippe Brunet, head of Renault’s D-segment business, remarked that the market for large family vans is shrinking, adding that new Espace’s main market will be fleet customers.

"The crossover design is what our customers want," Brunet said. Renault also added an upscale version of the Espance with the Initiale Paris badge. The French carmaker has made a EUR420-million investment in its Douai site for the output of the new Espace and the successors of the Scenic compact minivan and Laguna midize sedan.

According to Brunet, the Espace was given with crossover styling since that segment accounts for between 10 percent and 15 percent of the car segment in Europe and is still growing.

Jamel Taganza, an analyst for Inovev, remarked that fleet customers now considered the majority of possible buyers of midsize vehicles in Europe, adding that the shift to fleet sales has become a European-wide trend.

Renault will commence sales of the fifth-generation Espace in Europe in the spring at starting prices (in France) of EUR34,200 for the entry version and EUR44,800 for the Initiale Paris version. Renault only sold 6,786 Espaces in the first 11 months of 2014, according to JATO Dynamics.

If you liked the article, share on:

Comments

Recommended

Tesla Motors may soon revive its plans to offer battery swapping services using a new approach. This comes as the carmaker was discovered to have filed a patent months ago...
by - September 21, 2017
There is indeed very good news for fans and enthusiasts of Mercedes-Benz’s AMG GT range: a Black Series is coming to town. This was according to a report by Australian...
by - September 21, 2017
We all know of the standard M4 and the more powerful M4 GTS model, but in between those two models is the newest M4 CS. The CS trim comes with...
by - September 21, 2017
Hyundai has unveiled to the global public its latest sedan that elegantly combines luxury and performance in one innovative package under its Genesis luxury brand – the new Genesis G70....
by - September 21, 2017
A lot of people have been questioning BMW’s design direction lately, albeit the beautiful Z4 concept and the alluring 8 Series concept are excluded from this narrative. This began after...
by - September 20, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries