Report: Fiat will handle Chrysler sales in Europe

Article by Christian A., on August 26, 2010

In Europe, Fiat S.p.A. and Chrysler Group are one step closer to having their distributing activities integrated. Beginning in April, Fiat will take over sales and service for Chrysler, Jeep and Dodge brand vehicles in 11 European countries. This process will start in Italy and will take almost two years to complete.

Support services such as vehicle logistics and parts distribution will soon be handled entirely by Fiat, as Chrysler's former partner, Daimler AG relinquishes control in this area. Financial services for Chrysler's European activities are already in the hands of Fiat's financial arm.

Over the next 18 months, the activities and employees of the Chrysler's national sales companies in Germany, Italy, the UK, France, Spain, Austria, Belgium, Netherlands, Poland, Sweden and Switzerland will be gradually moved to the corresponding Fiat national sales companies.

In an interview with Automotive News Europe, a Chrysler spokesman said that about 400 Chrysler European employees will be gradually transferring to Fiat.

Meanwhile, a Fiat spokesman revealed that distribution contracts with Chrysler importers in the other European countries will progressively shift to Fiat, which will soon be the sole distributor of Chrysler brands in Europe.

It is believed that Fiat will be unveiling its plan to integrate Chrysler's European dealers into its own distribution network on April 21.

According to ACEA, the European automakers association, the Chrysler Group last year sold 54,334 vehicles in Europe, a 41.6% drop from the prior year. On the other hand, European sales of Fiat group vehicles, including Fiat brand, Alfa Romeo and Lancia cars, rose by 6.3% to 1.25 million last year.

If you liked the article, share on:

Topics: fiat, chrysler, europe, sales

Comments

Recommended

November 17 is considered a very special day for Tesla, as this is the day that they revealed the highly anticipated Tesla Semi. But Elon Musk did not think the...
by - November 17, 2017
More details have emerged about the new sixth generation of the BMW M3 just as the German premium practically announced the end of the current-gen 3 Series with the unveiling...
by - November 17, 2017
All is set for Volkswagen’s plans to enter the electric vehicle game, as prompted by the so-called Dieselgate scandal. In fact, the German carmaker has already made a commitment to...
by - November 17, 2017
As BMW has already revealed, the next generation of the BMW M5 (F90) is a four-wheel drive high-performance sedan with overwhelming power output and torque at its disposal. However, it...
by - November 17, 2017
McLaren unveiled a one-off Gold - on - Black 720S at the 2017 Dubai Motor Show which will be on display throughout the entire stretch of this week’s event. The...
by - November 16, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries