Rolls-Royce names Frank Ludwig as Director of Manufacturing

Article by Anita Panait, on June 6, 2013

Frank Ludwig has joined Rolls-Royce Motor Cars as Director of Manufacturing, replacing Jörg Bause who will be taking up a senior position at BMW South Africa (Pty) Ltd. Ludwig was previously Director, Painted Body for BMW in Leipzig, Germany.  He joined BMW in 2002 as General Manager, Manufacturing Body-in-White, at MINI in Oxford.

He was employed at a small premium car company in Germany before joining BMW. Rolls-Royce chief executive Torsten Müller-Ötvös, welcomed Ludwig to the carmaker and to his new role that involves leading its manufacturing team at Goodwood.

Müller-Ötvös remarked that with Ludwig’s extensive experience, he is confident that he is “ideally suited to further develop on the impressive results” achieved by Bause in the past three years.

Ludwig’s entry into Rolls-Royce was a very good timing as the carmaker is currently in the pre-production phase of the new Wraith model that was unveiled at the Geneva Motor Show in March. Rolls-Royce will start delivering the first Wraiths to customers in the last quarter of 2013.

Every time Rolls-Royce Motor Cars updates its Phantom family of models, its designers, engineers and craftspeople always remember what company co-founder Sir Henry Royce has told them to do: Make the current best even better, and when the best doesn’t exist, design it.

These words from Sir Royce were the guiding principle in the development of Rolls-Royce Wraith. Of course, there was nothing like the Wraith in Rolls-Royce’s portfolio and even in the automotive world. Of course, designing the best when it doesn’t exist is something that Rolls-Royce has been doing throughout its history.

After all, Rolls-Royce has always been able to surprise the automotive industry with its pioneering and company-defining vehicles. It is through its adventures not just on the land but also on the sea and air that allowed Rolls-Royce to post three world speed records in a row.

In fact, the Rolls-Royce co-founder was a man of adventure who managed to achieve several feats in motor racing, aviation and ballooning. For instance, he was the first man to cross the English Channel in an aircraft and return without having to stop – a feat that allowed him to the highest praise of King George V.

If you liked the article, share on:

Topics: rolls-royce

Comments

Recommended

At Aston Martin, there is the Valkyrie. In the near future, there might also be a Valhalla. Another name that starts with letter “V,” the Valhalla has just been reserved...
by - November 16, 2018
The up-and-coming Audi E-tron GT four-door sports car is one of the electric cars that the premium carmaker has promised to deliver before 2025. But as early as now, some...
by - November 15, 2018
Magneti Marelli S.p.A., the high-end maker of automotive parts and components, will be soon own by a Japanese company. This comes as it current owner, Fiat Chrysler Automobiles has inked...
by - November 15, 2018
It has already been months since Czech carmaker Skoda unveiled the comprehensively refreshed – both in terms of design and engineering -- Fabia hatchback. Now, the car company will be...
by - November 14, 2018
After VIN registrations revealed months ago that Porsche was planning a new 718 Cayman T, new details have surfaced that about the hardcore model. According to a report by Auto...
by - November 14, 2018