Rolls-Royce opens new showroom in Hyderabad, India

Article by Anita Panait, on February 23, 2013

Rolls-Royce Motor Cars has officially launched its third showroom in India, allowing the carmaker to slowly but surely increase its presence in the country. The showroom is located in Hyderabad, India, and was opened following the appointment of Kun Motoren Private Limited as authorized dealer to represent Rolls-Royce Motor Cars Hyderabad.

The 5,400 square foot, three-car showroom features carefully custom-crafted lounge where customers could decide on the details of their Rolls-Royce car. Paul Harris, Asia Pacific Regional Director for Rolls-Royce, expressed excitement in working with Kun Motoren as their dealer partner in Hyderabad.

Harris remarked that establishing a new retail facility will allow the carmaker to reach customers with the same high standards available elsewhere in India. He quipped that the new showroom conforms to Rolls-Royce latest global standards, describing it as an impressive and luxurious space.

Harris noted of the legend that the former Nizam of Hyderabad, who was the all-time richest Indian, owned over 50 Rolls-Royce motor cars.

He said that this history, the current customer base as well as the continued level of demand are the reasons why Hyderabad was a natural choice for the new showroom. The new Hyderabad showroom is now open to customers who could make their personal and creative desires come to life.

Each of the cars displayed at the showroom is designed with the bespoke capabilities that only Rolls-Royce craftsmanship can offer.

Vasanthi Bhupati, Director of Rolls-Royce Motor Cars Hyderabad, remarked that they are committed to delivering beautiful hand-built motor cars to highly successful customers. He quipped that by visiting the showroom, customers can enjoy the “creative process” that comes with commissioning each and every Rolls-Royce vehicle.

Judging from the amount of power its engine could provide, the new Rolls-Royce Ghost is definitely the most powerful car that Rolls-Royce Motor Cars has built. However, power delivery in the Ghost is implemented differently from other cars. This is because while other cars deliver power more dynamically, the Rolls-Royce Ghost provides it in a more pampered, elegant and simple manner,

Moreover, driving a Ghost is now simpler, easier and more enjoyable, thanks to the fact that this newest offering from Rolls-Royce is laden with an array of complex engineering software and technologies.

However, it is safe to say that the Rolls-Royce car is as driver-focused as the new Rolls-Royce Ghost. This is evident on the fact that the driver’s seat is slightly higher than other seats inside, thereby giving the driver a so-called authority position. This benefits the driver, since it allows him to have a better and clearer view of the road ahead.

In addition, the interior features a clear fascia that isn’t only spacious and also boasts of an intuitive layout. It comes with neatly sculpted controls, with the more important ones accented with chrome. The instrument panel emits a soft light that glows through the black-rimmed steering wheel. This steering wheel, meanwhile, comes with a number of violin keys and an ergonomic roller-ball control.

Meanwhile, veneered panel houses a smartly concealed control center display, which reveals itself when the driver needs to view or control satellite navigation, communication, entertainment and telephone functions. These functions are managed through a central rotary controller as flanked by quick-access buttons on the front center console.

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