Rolls-Royce Phantom Drophead Coupe Waterspeed Collection shows its Maggiore Blue coat

Article by Christian A., on May 15, 2014

Rolls-Royce unveiled the Phantom Drophead Coupe Waterspeed Collection and announced that the new vehicle will be seen at this year’s Concorso D’Elegenza at Villa D’Este. The new vehicle will be easily recognizable thanks to the exclusive Bespoke design and engineering features.

As you can see from the photos, the car is finished in a Maggiore Blue exterior paint, developed especially for this model and inspired by the Bluebird’s famous colour scheme. According to Rolls-Royce, nine layers of paint were applied before the process of hand-sanding and application of the powdered lacquer.

In addition, the exterior finish extends to the engine, a first for Rolls-Royce. The exterior design is completed by the specially developed, fully-polished eleven-spoke wheels, but also by the hand-painted coachline that culminates in a Bluebird motif. Rolls-Royce says that the master coachline painted needed four hours to apply the design by hand.

The wood on the traditional teak decking to the rear was replaced by brushed steel. The Maggiore Blue exterior finish is also found inside, on accents found on the dashboard that complement the Windchill Grey leather scheme. Moreover, the door armrest tunnel caps feature a new interpretation of Campbell’s famous Bluebird motif.

Abachi wood was also used for the interior and is bookmatched at an angle to echo the wake left by a boat moving at speed. The power reserve dial makes further reference to Campbell’s craft.

The Bespoke front-lit clock is adorned with Bluebird’s infinity symbol and dials hewn from a billet of aluminium evokes K3 further. The glovebox features a hand-embroidered panel that shows the records Campbell achieved at Lake Maggiore and Coniston Water. On the steering wheel, we find Maggiore Blue accents in combination with black leather.

Both the Rolls-Royce Phantom Coupe and Drophead Coupe have a single piece grille surround, giving both models seamless and modern front end arching into sculpted front wings. The Rolls-Royce Phantom saloon, meanwhile, sports a new rear bumper with a polished stainless steel highlight.

Meanwhile, both the Rolls-Royce Phantom Saloon and Extended Wheelbase now don a new front wing R-R badge with repeat indicator. The range of 21-inch wheels available for these models is now expanded with three new wheel options: painted, part-polished and polished.

Ian Cameron remarked that the result of these tweaks gives the Phantom a modern look while still embracing traditional design cues.

The timelessness of the new Phantom is made possible by its simplicity of design as well as by using very finest materials. In fact, the touch points of the new Phantom made use of fine materials like wood, chrome and leather. The floor, meanwhile, is wrapped in deep, lambswool rugs.

Meanwhile, the rear cabin of the Phantom Saloon is arguably the most comfortable and most luxurious section of the vehicle. The rear seats are elevated by 18 mm, giving passengers an inspirational view of the bonnet and the Spirit of Ecstasy. The number seat flutes in the front and rear have been reduced from five to three, thereby complementing the Phantom Saloon’s natural grain leather. Rolls-Royce also added flutes to the seats of both the Drophead Coupe and Coupe for Phantom Series II.

Press Release


Two highly fitting locations have been selected for the UK and European debuts of the latest Bespoke Collection from Rolls-Royce Motor Cars.

The Rolls-Royce Phantom Drophead Coupé Waterspeed Collection will be previewed to selected UK press and customers at an exclusive event on the site of the original Bluebird Motor Company – now the Bluebird Restaurant – on the King’s Road, London on Tuesday 13 May 2014.

The Bluebird Motor Company building was commissioned in 1923 to be Europe’s largest garage and was built in the era’s characteristic Art Deco style, a style which it preserves today. The business would ultimately help fund Campbell’s pursuit to wrest the Waterspeed record from its American holders.

The car will then head to the world-renowned Concorso D’Elegenza at Villa D’Este on the shores of one of Italy’s world-famous lakes, Como, where it will be unveiled to the public for the first time. It was on the adjacent Lake Maggiore where, on 1 September 1937, Campbell established his legend, setting a world-record speed of 126.33 mph in the famous Bluebird K3 boat powered by a Rolls-Royce R Engine.

The Rolls-Royce Phantom Drophead Coupé Waterspeed Collection:

Waterspeed Collection Phantom Drophead Coupés feature a number of exclusively created Bespoke design and engineering features, perfectly executed to create a thoroughly contemporary tribute to Campbell’s famous craft.

“This very special motor car serves to pay a perfect homage to my grandfather’s remarkable acts of British daring and endeavour,” said Donald Wales, grandson of Sir Malcolm Campbell. “The extraordinary attention-to-detail and commitment to engineering excellence so evident in these motor cars perfectly echoes the lengths my grandfather and his colleagues went to in their pursuit of the waterspeed records.”

The car is finished in a specially developed ‘Maggiore Blue’ exterior paint, inspired by Bluebird’s famous colour scheme. Nine layers of paint are applied before an exhaustive process of hand-sanding and the application of a cutting-edge powdered lacquer is undertaken to ensure an impeccable finish. For the first time in Rolls-Royce history the exterior finish extends to the engine, creating a visually striking homage to the power behind Campbell’s records. The finish also adorns the car’s specially developed, fully-polished eleven-spoke wheels for the first time, providing a subtle decorative accent.

The exterior is completed with a hand-painted coachline that culminates in a Bluebird motif with the design taking Rolls-Royce’s master coachline painter four hours to apply by hand.

Phantom Drophead Coupé’s traditional teak decking to the rear makes way for brushed steel. Each piece of material is individually panel-beaten by hand for 70 hours following initial mechanical pressing. A Rolls-Royce craftsperson will then hand-brush the metal for over 10 hours – showcasing the fastidious attention to detail and commitment to hand-craftsmanship that informs everything undertaken at the Home of Rolls-Royce.

The car’s Maggiore Blue exterior finish is subtly echoed on the interior via accents on the dash-board that perfectly complement the Windchill Grey interior leather scheme. The marque’s hallmark attention to detail extends to the application of hand-engraved door armrest tunnel caps featuring a new interpretation of Campbell’s famous Bluebird motif. The armrests alone take eight hours to complete. Abachi wood also makes its Rolls-Royce debut in Waterspeed. By nature the material is cool to the touch with a satin-like tactility, and is bookmatched at an angle to echo the wake left by a boat moving at speed.

Further reference to Campbell’s craft is made via a new interpretation of the famous ‘power reserve’ dial. As the driver presses on, the dial moves backwards towards a yellow and blue zone, echoing Campbell’s original K3 boat’s ‘going into the blue’ at maximum engine revolutions. A Bespoke front-lit clock adorned with Bluebird’s infinity symbol and dials hewn from a billet of aluminium evokes K3 further. Direct tribute to the records is paid in the glovebox, with a hand-embroidered panel expressing the records Campbell achieved at Lake Maggiore and Coniston Water. Finally, the steering wheel is presented in two-tone for the very first time, with Magiorre Blue accents balancing perfectly with traditional black leather to complete a beautifully conceived interior design scheme.

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