Saab sales boss Adrian Hallmark will become Jaguar’s global brand director

Article by Christian A., on October 19, 2010

Barely nine months after taking up the job as the Executive Director for Global Sales at Saab Automobile, Adrian Hallmark is jumping to another ship. As Hallmark announced, he will quitting his role as the sales chief at the Swedish and will be joining Jaguar Land Rover as the new global director of the Jaguar brand.

Hallmark made the announcement as Jaguar Land Rover disclosed a major restructuring of its global and sales division. Prior to joining Saab, Hallmark was working with Volkswagen. He was the executive vice president of Volkswagen of America before become the executive director for Asia at Volkswagen AG. Before these stints, Hallmarks had been with Porsche Cars GB and Bentley Motors.

At Jaguar Land Rover, Hallmark will become Jaguar's global brand director starting December 1, 2010. In this new role, Hallmark will have global responsibility for the Jaguar brand. Jaguar’s decision to recruit Hallmark from Saab came after Mike O'Driscoll, Jaguar Managing Director, announced that his retirement from day-to-day operations.

Hallmark’s hiring as Jaguar’s new brand chief is part of the four-person senior executive announcements into new board-levels position at Jaguar Land Rover. Aside from Hallmark, Jaguar Land Rover also appointed Phil Popham, John Edwards and Mike Wright to new roles. According to Jaguar Land Rover, the new organizational structure is meant to accelerate its continued progress towards developing a strong and consistently profitable global business, as center on its Jaguar and Land Rover brands.

Currently serving as Land Rover Managing Director, Popham is named by Jaguar Land Rover as its new Director for Global Sales and Service Operations. Popham will be responsible for the global sales and after sales operations of both the Jaguar and Land Rover brands. He will also oversee the company's national and regional business units as well as its global dealer network.

Now serving as Managing Director for Land Rover UK and Central Europe, John Edwards will become Land Rover’s new Global Brand Director. Edwards will have global responsibility for the Land Rover brand, similar to Hallmark’s role at Jaguar. Edwards boasts of having over 10 years experience at Land Rover.

Set to become the Executive Director at Jaguar Land Rover, Mike Wright is currently the company’s Director for Customer Services. In this new role as Executive Director, Wright is in charge of the development of financial services globally and special vehicle operations for both the Jaguar and Land Rover brands.

Hallmark, Popham, Edwards and Wright will become members of Jaguar Land Rover's Executive Committee and will report directly to Ralf Speth, who serves as chief executive of the company. Their appointments are effective on December 1, 2010.

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Topics: saab, jaguar, sales

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