Sales of all-wheel drive vehicles surge in February 2014

Article by Anita Panait, on March 7, 2014

Winter proved to be disastrous for vehicle sales at dealerships. Some of them, like David Kelleher's Chrysler-Dodge-Jeep store in Glen Mills, Philadelphia  have to close their shops for a number of days due to heavy snow and ice. During the chilling weather, one type of vehicle became hot in the eyes of buyers -- all-wheel drives.

"In past winters, customers had to take a day off work if they had a car with rear-wheel drive because it didn't get them out of their driveway," said Kelleher. "When we got hit with this snow, people said, 'Screw this, I'm finally going to take this plunge.'"

Indeed, brands known for their awd vehicles managed to post gains, especially in In February, when industry-wide sales changed only slightly. For instance, Subaru and Jeep found their sales jump 24 percent and 47 percent respectively. According to IHS Automotive, almost one of four vehicles sold in America were equipped with all-wheel drive, which was once a feature found on big trucks.

An all-wheel drive transmission enables all four wheels to propel the car, or any combination of the wheels depending on traction conditions. "There are just so many more choices now," remarked Bill Fox, who owns a dealership in Auburn, N.Y.

"There has been a groundswell of interest from young, married people who are taking a look at safety features and it has to have all-wheel drive. It just wasn't as important before." Overall vehicle sales in the US changed slightly February to almost 1.2 million vehicles, following a 3.1-percent drop in January, as snowfalls and chilling temperatures kept buyers out of dealerships in many parts of the country. [source: Bloomberg]

Topics: sales, awd

If you liked the article, share on:

Comments

Recommended

The BMW 7 Series is already highly sought after but nonetheless, the German marque is giving it a more exclusive variant for the Russian market, and they are calling it...
by - October 20, 2017
Several automakers including Porsche, Volkswagen, Smart and even Land Rover have all been victimized by cheap Chinese copycats. And if you haven’t seen it yet, the most recent one would...
by - October 20, 2017
The Mercedes-Benz G-Class has been around for quite some time now but to bid it farewell, the company has launched the Mercedes-AMG G65 Final Edition. Mercedes will only build a...
by - October 20, 2017
Have you ever wondered what you can you buy with $9,365 in your pocket? Well, you have quite a lot of options. In fact, you can even purchase a used...
by - October 20, 2017
The Audi A7 Sportback, whether you would like to call it a sportback or a four-door coupe, has always been a beautiful car. And this week, the 2019 model year...
by - October 20, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries