Sales of Toyota’s Prius hybrid dropped for the first time in 17 months

Article by Christian A., on October 8, 2010

As government subsidies for green cars expired in Japan, sales of Toyota's Prius hybrid in Japan fell for the first time in 17 months, according to the Japan Automobile Dealers Association.

The auto industry group further stated that even with the drop in sales, the gasoline-electric hybrid remains to be the top-selling car in Japan for the 17th consecutive month in September.

Toyota Motor Corp. sold 27,249 Prius cars in September 2010, a 14.2% drop compared to the previous year. Prius sales benefited from the government subsidies and tax breaks that were meant to boost demand for green cars. In early September, the subsidies ended but the tax breaks for energy-efficient cars remains.

Association spokesman Toshiki Miyake said that the Prius is still “hugely popular” but its sales were affected by the end of the car subsidies.

He believes that as a result, many consumers have decided to delay their purchase of green cars. Coming in second place when it comes to September sales is Honda Motor Co.'s Fit compact car. Honda was able to sell 14,622 of the energy-efficient vehicles, a 15.2% drop from the prior year.

This is the Honda Fit’s first year-on-year decline in 13 months. The hybrid version of the Fit is slated to be unveiled this Friday.

Meanwhile, the Toyota Prius started selling in 1997 and has beaten competitors as the first mass-produced commercially available hybrid car with a total of 1.9 million sold worldwide at the end of July. [via The Detroit News]

If you liked the article, share on:

Comments

Recommended

A few months ago, Mercedes-Benz promised that they will be treating everyone to a “big surprise” during the Monterey Car Week. And true enough, many of us were stunned as...
by - August 19, 2017
McLaren has already shown some interest in electrifying their models. And initially, we thought that they will just use hybrid systems to use across their current lineup. Nevertheless, we have...
by - August 19, 2017
Fifty years after its glorious victory at the 24 Hours of Le Mans, Ford launches the 2018 Ford GT ’67 Heritage Edition at the 2017 Monterey Car Week. The red...
by - August 18, 2017
Hyundai has recently unveiled an unnamed pre-production model of its new fuel cell SUV. We don’t know what to call this model just yet, but sources say that this model...
by - August 18, 2017
This weekend at the 2017 Pebble Beach Concours d’Elegance, the BMW Z4 Concept will make its first public appearance. The good news is that we will finally have a real...
by - August 18, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries