Tesla Motors Inc. is planning to offer a service that will quickly swap a car's empty battery with a charged pack for added convenience. Tesla will hold press conference on June 20, 2013 at its design studio in Hawthorne, California to show "a way for the Tesla Model S to be recharged faster than you could fill a gas tank."
Chief executive Elon Musk tweeted that the event would feature a "live pack swap" demonstration at 8 p.m. Tesla’s plan to offer a battery-swapping capability for the Model S could be better than a similar scheme by Better Place Inc., a collapsed provider of electric car services Alan Baum, an automotive analyst at Baum & Associates, remarked that one problem with Better Place model for battery swapping was that “it wasn't cheap."
However, Tesla’s target market is those consumers with higher incomes, as the Model S is not so affordable at a starting price of $69,000. Baum said Tesla’s customers are "likely more willing to pay for a service like this that adds convenience." Tesla did not disclose more details on the battery swapping service.
The plan is in addition to Tesla’s current project of expanding its network of fast-charging stations exclusive for its luxury electric cars. The carmaker announced in May 2013 that it will triple the number of its solar-powered supercharger stations by the end of June 2013 to allow customers to drive cross-country.
Tesla’s Model S is the world’s first full-electric sedan. It signifies how vehicle engineering is evolving. Integrating safety, operation, and efficiency, it has changed everyone’s hopes for the vehicle of the 21st century with the greatest safety ratings possible, the furthest range from any electric automobile, and wireless updates for software to continue to improve it.
Based on the Tesla’s fundamentals, the battery's position on the floor allows Tesla Model S a lower centre of gravity, lowering rollover risk, while improving control and performance. Since it does not have an engine, the Model S crumple zone is much bigger than other sedans to defray the energy from a front-end collision.
The Model S is among the safest vehicles around. A lot of its safety comes from the singular electronic drivetrain under the car. The Model S has a low centre of gravity, reducing the possibility of a rollover. Its safety record is confirmed by its NHTSA and Euro NCAP 5-star rating as well as a record set for the least likelihood of harm to occupants during US testing.