TrueCar names Pat Watson as vice president of industry relations

Article by Christian A., on March 26, 2012

Pat Watson has been named the vice president of industry relations at TrueCar Inc., an online shopping site and lead generator. He previously worked for 39 years, mostly as CEO, with the South Carolina Automobile Dealers Association. He would have officially retired this month, but TrueCar founder Scott Painter came knocking and assigned him to the newly created position.

As the industry relations vice president, Watson is expected to make use of his inside knowledge of vehicle retailing and regulation and his years of networks in order to fix the relationship between TrueCar and its dealers in the United States. Specifically, he is responsible for the company's ties with dealer associations.

He shared that he intends to travel the nation to discuss how TrueCar has changed its model in order to serve the dealers better. He noted that in several states, the concerns of the dealers resulted to regulatory crackdowns. He explained that these concerns were brought about by the company's rapid growth and its inability to communicate its plans. Rebuilding the dealers' trust is no small order. In late 2011, TrueCar had around 5,700 participating dealer franchises. This was before the debate erupted on the company's advertising and other practices.

If you liked the article, share on:

Comments

Recommended

A few years ago, Lotus tried to take on Porsche. They had a five-car plan to go against competitors like Ferrari and Aston Martin. Though it did not go well,...
by - October 23, 2017
To keep the Nissan Maxima interesting, the Japanese automaker gives the 2018 model year a number of small tweaks. Some of these include standard Android Auto, which is a new...
by - October 23, 2017
It looks as if Chevrolet has everything planned out in terms of production. Firstly, they have plans of introducing the Corvette ZR1 in a few months, which will then be...
by - October 23, 2017
While Tesla Motors continues to struggle with regards to the assembly of its much awaited Tesla Model 3, investment firm Oppenheimer & Co. is confident that its previous production estimates...
by - October 22, 2017
It seems that BMW’s high-performance division -- BMW M – still has not warmed up to front-wheel drive vehicles. So those who had been looking forward to BMW M vehicles...
by - October 22, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries