US homecoming of Alfa Romeo put off until 2nd quarter of 2014

Article by Anita Panait, on September 26, 2013

The comeback of Fiat’s Alfa Romeo brand to the United States will not occur this year and instead will happen in the second quarter of 2014, Chrysler spokesman Rick Deneau disclosed. Sergio Marchionne, chief executive of Fiat and Chrysler, had said early this year that US carmaker would commence sales of the Alfa Romeo 4C compact sports car this year.

Alfa Romeo’s US comeback is part of Marchionne’s plan to revive the premium brand and take it global. He remarked in January that the brand would be coming back to the US “for sure” with the 4C, adding that the compact sports car should be in the country by the end of 2013. Deneau said that the Alfa Romeo will likely be sold in the US in the second quarter of 2014. 

Marchionne is aiming to merge Chrysler and Fiat to create a company that is large enough to take on global players like Toyota Motor Corp., General Motors and Volkswagen AG. Chrysler recently filed paperwork for an initial public offering, aimed at selling shares owned by VEBA, UAW's retiree health-care trust. VEBA’s asking price for its stake in Chrysler is around $1 billion more than Fiat wants to pay.

The compact sizes make this vehicle with 2 bucket seats truly exceptional among its rivals: it is just shy of 4 meters in length, 200 cm in width, 118 cm in height and comes with a wheelbase of under 2.4 meters. These proportions serve both to highlight the vehicle’s 'supercar proportions' and to emphasize its deftness.

Created by Alfa Romeo Centro Stile, the advancement of the 4C's exterior was distinguished from the start by the demand to upgrade the style of the vehicle and the technical traits both from a dynamic and aerodynamic perspective. Consequently, all the style solutions received have been upgraded in accordance with the terminal goal of the vehicle: execution.

To meet this end, the surfaces were dealt with as sculpture and engineers worked next to each other with the designers to carve all the ingenious aerodynamic solutions out of it. The product of this cooperation led to a vehicle that emanate a pure sports style through integration of innovation and magnificence, which is a fundamental essential for any Alfa Romeo sports vehicle, where form is indubitably first and foremost function. Also, every basic component has been conceived for peak dynamic productivity, and to help make the downforce expected to guarantee greatest grip under fast cornering.

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