5 Generations of BMW M models welcome the M4 Coupe in the latest ad [w/video]

Article by Christian A., on August 22, 2014

BMW already released a commercial featuring the new M4 Coupe dubbed the ‘Ultimate Racetrack’ where the German vehicle was drifting on an aircraft carrier. The video made quite a buzz on the Web but was computer-generated. The Bavarian manufacturer returned with another called ‘BMW M Initiation’ where the M4 Coupe makes some impressive drifts next to 5 generations of BMW M models.

We have to admit that this video is way better than the computer-generated ‘Ultimate Racetrack’. For those who don’t know, the all-new BMW M4 Coupe is powered by a 3.0-liter high-revving six-cylinder in-line engine with M TwinPower technology that produces 431 hp and 550 Nm (406 lb-ft) of torque.

Power is delivered to the rear wheels and the coupe is able to accelerate from 0 to 100 km/h (62 mph) in 4.1 seconds, while the top speed is limited at 250 km/h or 155 mph.

The optional M Driver’s Package increases the top speed at 280 km/h or 174 mph. In the United States, the BMW M4 Coupe is priced from $64,200, excluding the $950 destination charge.

Both the new BMW M3 Sedan and new BMW M4 Coupe boast of a design that tells of how impressive their performance and handling capabilities are. As explained by Karim Habib, Head of Design BMW Automobiles, the superior performance of the BMW M3 Sedan and BMW M4 Coupe should be apparent at first look, adding that the exterior design of these new M models offers a visual impact that takes the BMW M design language to a whole new level of expression, as accentuated by their purposeful nature, dynamic vitality and emotional appeal.

The frontal section of both the BMW M3 Sedan and BMW M4 Coupe features a three-dimensional expressive face marked by powerful contours. As expected, both these models sports a number of characteristic design elements identifying them as creations of BMW M. for instance, both models are provided with the distinctive twin-bar kidney grille with black painted grille bars -- reflecting the design of the characteristic BMW M double-spoke wheels -- and feature the M logo.

Both the new BMW M3 Sedan and BMW M4 Coupe sport a modern interpretation of the twin headlight arrangement that is available with optional LED technology. Additionally, both M models feature dynamically designed front apron with three large intakes directing air to cool the engine and brakes.

Likewise, both models come with the characteristic power dome on the bonnet that hints at the true potential of its M TwinPower Turbo engine while creating extra space for the intercooler. Both the BMW M3 Sedan and BMW M4 Coupe don stunning exterior mirrors with twin-stalk mounts, designed to optimize the aerodynamics of these cars.

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