Volvo expands On Call app with a new concierge service

Article by Christian A., on November 22, 2016

Not a few Volvo vehicle owners leapt for joy after learning that the Swedish carmaker is offering an app-based on-demand service called Volvo On Call app. It comes with a variety of features that should make the lives of Volvo drivers a lot easier. Now, Volvo is launching an expanded version of the Volvo On Call app that includes a pilot program called Volvo Concierge Services.

Up until now, the Volvo On Call includes Roadside assistance, which allows the driver to talk with an operator, who could dispatch assistance to the car’s location, as indicated by its GPS coordinates. Volvo On Call also allows drivers – through their smartphones – to lock or unlock doors, remotely start or stop the engine, start car warnings or access the driving journal. The app also provides drivers with pertinent vehicle information. In case someone had forced his or her way into a Volvo car, an alert is sent through the app, and Volvo could use its GPS location to find it or, if necessary, immobilize the vehicle.

But with Volvo Concierge Services, vehicle owners could do more. In creating the expanded version of the Volvo On Call app, the carmaker has made changes based on its own research that shows that around 70 percent of owners would like an on-demand refueling service. Likewise, around 56 percent of Volvo owners indicated that they want their rides to be picked up for servicing, while around 49 percent would want to be able to have their Volvo vehicle moved to another location as they need it. The new Volvo On Call app would cater to all these services and for a few more features like cleaning (car wash) or servicing.

So, how does the Volvo Concierge Services in the new Volvo On Call work? Well, a Volvo car owner just needs to request a specific service‍ – he or she might want the vehicle to be refueled – through the app. The app will then create a location-specific digital key that is transmitted to an authorized service provider. This digital key is what will provide the authorized service provider with access to the vehicle. Once the provider accomplishes the selected service, it would deliver the car to where it picked it up or to another place as specified by the vehicle owner. As soon as the car is returned to the owner, it will be locked and the digital key will expire.

The Volvo Concierge Services should be good news for those who need to spend more time on things that matter more. After all, driving a car to a refueling station or to a car wash service would take precious time. But with the Volvo Concierge Services now a part of Volvo On Call, owners could instead work, shop, or have fun.

For now, however, the Volvo On Call’s concierge service is only available to 300 owners of the new XC90 SUV and S90 sedan in San Francisco, California. Don’t fret though since this is just a pilot scheme designed to determine the viability the program and to improve it as needed. Following this pilot scheme, Volvo may be able to fully launch its new Volvo On Call service.

Press Release

Volvo Cars’ concierge service will make your life easier

Volvo Cars, the premium car maker, is promising that you will never have to stop at a petrol station, go to a car wash or even take your car in for service ever again, with the launch of a range of concierge services that will become an integrated part of the Volvo On Call mobile platform.

Volvo is announcing the roll-out of a pilot program in San Francisco, targeting Volvo owners driving the new XC90 SUV and S90 luxury sedan. In an effort to make their customers’ lives easier, Volvo has dug deep into consumer research to deliver on their customers’ unmet needs. The pilot is due to start in November and will ramp up to include around 300 Volvo owners.

“Imagine parking your car in the morning at work and when you head home your car has been serviced, cleaned and refuelled. These are the kind of services we want to deliver to our customers. Our research shows that people spend hours every week doing these small errands – we want to give that time back to Volvo drivers, so they can do something more valuable instead,” said Björn Annwall, Senior Vice President, Global Consumer Experience at Volvo Car Group.

Research by Volvo has shown that over seventy per cent of customers want fuelling services at their fingertips, while fifty-six per cent want their car picked up for routine maintenance, and forty-nine per cent would like to be able to have their car moved to another location when desired.

“Our approach is a simple one – we aim to make life easier by employing the latest connected technology in an easy-to-use smartphone app. We are taking an open and agile approach to this and welcome collaboration with partners with new and innovative service offers. This is just the beginning,” said Anders Tylman-Mikiewicz, Vice President Consumer Connectivity Services at Volvo Car Group.

The Volvo owners participating in the pilot can use the pilot app to identify concierge services available in the immediate vicinity and order them via their smartphone. Requests are then sent to an authorized Volvo service provider, who will refuel the vehicle, perform scheduled maintenance, or whatever additional service the owner has requested.

The app provides a one-time-use digital key, which is location and time-specific, and sends it out to the authorised service provider. When services are complete, the car is locked and the digital key expires. The car can also be returned to where the customer left it or delivered to a completely new location at the customer’s request.

Volvo Cars’ network of digital innovation labs in California, Shanghai and Gothenburg are focusing on understanding the needs of the company’s growing customer base in an effort to further expand the range of services on offer. Due to the scalable nature of the Volvo On Call platform, new services can be easily added to ultimately offer a whole range of time-saving services around your car.

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