Vw and Bmw may use Apollo tires manufactured in India

Article by Christian A., on August 25, 2010

Apollo Tyres Ltd. has launched in Europe and now aims to get in business with BMW AG and Volkswagen AG. Apollo Tyres, the 34-year-old top tire maker in India, made its European debut at the Reifen tire show. According to Apollo Managing Director Neeraj Kanwar, talks with BMW representatives are ongoing for it to supply tires for BMW's European operations. 

Currently, Apollo supplies tires to BMW in India. In addition, Apollo Tyres is aiming for a European fitment deal with the VW Group, according to Apollo Chief Marketing Officer Marc Luyten. Apollo Tyres presently supplies Apollo-brand original equipment tires in India and South Africa to VW.

Luyten revealed that within the next two to three years, Apollo will invest a huge amount of money to produce the brand in Europe and for its products to have a good reputation similar to what it has in India. In May 2009, Apollo acquired Dutch tire maker Vredestein Banden BV so it isn't exactly new to Europe.

But Apollo wants to make a name for itself as a provider of both original and replacement tires. Later this year, Apollo will penetrate the aftermarket this year in Germany, Netherlands and the UK.

And in 2011, it will also start selling replacement tires throughout Europe. In a statement, Managing Director Kanwar said that Apollo aims to provide affordable, high-quality replacement tires for cars in Europe's small, mid-sized and SUV segments.

Topics: bmw, vw, india

If you liked the article, share on:

Comments

Recommended

Earlier this month, we learned that France has made moves to ban diesel and gasoline fueled cars by stopping them from entering the city. More than that, they plan to...
by - July 19, 2017
The new 2018 Rolls-Royce Phantom VIII is on the way, but still, all we had been seeing are camouflaged prototypes of the eight generation of this iconic nameplate. Fortunately though,...
by - July 19, 2017
Would you have ever imagined a Mercedes-Benz developing an upscale pickup? We first saw this last October as a concept car and now, the production model of the Mercedes-Benz X-Class...
by - July 19, 2017
Haven’t you ever wondered how Ferrari’s names and numbers were actually derived? As it is Ferrari’s 70th year in the industry, we believe that it’s only fair that we shed...
by - July 18, 2017
Earlier this month, we were getting hints that Hyundai, along with its sister company Genesis, isn’t doing so well in the United States as well as in Europe. So this...
by - July 18, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries