Herbert Diess, Volkswagen brand chief, revealed the VW's future plan for the next decade at the press conference in Volkswagen's "Markenhochhaus", the totally rebuilt brick tower at the Wolfsburg factory. Hoping to put the "Dieselgate" scandal behind them, the German automaker is planning a new vision for the company. The plan? Plain and simple, VW will put their efforts into manufacturing more SUVs and EVs. Now that's what we call a solid plan.
The aftermath of the Dieselgate is somehow still felt and the German automaker is making an effort to make us forget the TDI ever happened. Around November of 2016, VW disclosed that they will make the largest change process in VW's history and is now announcing that they are seeking to become the world's leading automotive market when it comes to e-mobility.
This is a strong statement coming from the German company, and VW has a 20/20 vision on how they will execute their plan- by selling no less than 1 million electric cars every year by 2025. This plan will ensue in 2020, when the VW's first ever electric vehicle from the I.D. range will be released to the public. Three more vehicles will join the line-up in the next 5 years, following the Zwickau-produced unit.
Matter of fact, the German automaker's new plans are actually a reduction of its original idea. In November of last year, VW spoke that it is planning to have more than 30 full electric vehicles, aiming to have a yearly sale of around 2-3 million models. The first vehicle to be slated for release will be an electric one that is aimed to be as relevant to the trademark as the iconic Beetle or the Golf, VW reiterated at the unveiling of the ID concept in September of last year at Paris. The said EV will be largely influenced by the Modular Electric Drive Kit, and this kit will also be utilized by 3 other EVs.
But before producing their first ever EV, the German automaker will double its efforts to widen its SUV line-up, which has a significant part in the VW's product plan. The German automaker is eyeing to significantly solidify their presence in this segment and to be able to bolster their global unit range from their original 2 to 19 SUVs. Eight years from now, the British marque estimates to produce no less than 19 crossovers and SUVs on the global market.
In previous reports, the hard top-Beetle variant may be axed due to the poor sales. There are also rumours that the Scirocco will be removed from the brand's line-up. The Volkswagen Group is desperately trying to salvage their reputation and their business following the Dieselgate scandal. Some reports have circulated, hinting that the motorcycle builder Ducati will be put on the market to deal with their financial damage.