VW expects opening of Champs-Elysees store to affect local automakers

Article by Anita Panait, on October 16, 2012

Auto industry analysts believe that the plan of the Volkswagen Group to open a store on the world-famous Champs-Elysees in France would send a strong signal to local carmakers but would have very little effect on increasing the German company’s sales in the country. Carlos Da Silva, an analyst at IHS Automotive, told Automotive News Europe that having a showroom on Champs-Elysees “will have zero impact on sales.\"

Da Silva, however, remarked that the plan symbolically shows VW\'s intentions in the French market. The analyst added that VW is becoming a bit more aggressive and gaining market share, at the expense of local carmakers like Renault and PSA/Peugeot-Citroen.

VW will open its Champs-Elysees showroom, as early as 2013. It will be located across the street from Renault\'s store and not far from PSA\'s dealership. For VW, meanwhile, the Champs-Elysees is part of its largest plans in France, which entailed nearly doubling its annual sales in the country to 400,000 vehicles by 2018, Maire-Christine Caubet, head of VW Group in France, told Automotive News Europe earlier this year.

VW Group -- which includes the VW brand, Skoda, Seat, Audi, Bentley and Porsche – posted a five-percent drop in sales for the first nine months of 2012 to 208,114 light vehicles. The group, however, managed to increase its market share in the first nine months of 2012 to 12.11 percent from 11.05 percent during the same period in 2011, according to French auto group CCFA.

Topics: vw

If you liked the article, share on:

Comments

Recommended

For many years, Lamborghini has always relied on the use of large and powerful engines including the V10 and the V12. In fact, the company’s very first engine in the...
by - October 17, 2017
You can now get the Opel Crossland X that’s LPG-powered if you are not a fan of diesel. Recently, the company released their version of the Peugeot 2008 equipped with...
by - October 17, 2017
As seasons change, temperatures rise and fall. The changes affect our preferences when it comes to driving cars. Therefore, Aston Martin introduces the new DB11 Volante or convertible, and it...
by - October 16, 2017
Aston Martin may be known for building many of the stylish Bond cars we see on the big screen but nobody really knew how it can get super aggressive when...
by - October 16, 2017
Today, manual transmissions have become rare in mainstream cars and are more commonly found in performance cars within the $20,000 to $40,000 range. However, the selection of affordable, three-pedal performance...
by - October 16, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries