Wolfgang Bernhard will take a key role at Mercedes-Benz

Article by Christian A., on August 27, 2010

There's a new member to the Daimler's management board -- Wolfgang Bernhard. He will have a key role at Daimler AG's Mercedes-Benz Cars unit and will take responsibility for production and procurement and for the Mercedes-Benz vans division.

Bernhard had been at Daimler CEO Dieter Zetsche's right-hand at Chrysler before Daimler sold its former U.S. unit.

Interestingly, Bernhard was to be announced as head of Mercedes cars in 2004 before union opposed his appointment and had his own disagreements with then-CEO Juergen.

Schrempp led to his demotion. He eventually departed from Mercedes. Bernhard was Volkswagen brand CEO from 2005 to 2007, but he went back to Daimler last April to take a job as head of the company's low-profile vans business. It is believed that this was a move to return to Daimler's executive ranks.

Because of Bernhard's appointment, the future of Zetsche's No. 2, Rainer Schmueckle, who is currently Daimler's chief operating officer and is responsible for production and procurement at Mercedes, becomes unclear.

According to Germany's Manager Magazin, Schmueckle is set to leave the automaker. Schmueckle is reportedly still in talks with the company.

A Daimler spokesman declined to comment if Schmueckle is staying with the company. He also didn't say when a final decision on Schmueckle's future with Daimler would be made.

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