MINI at the 2014 Detroit Auto Show

Article by Anita Panait, on January 6, 2014

MINI will unveil its MINI John Cooper Works Concept to the world at the 26th North American International Auto Show, also known as the Detroit Auto Show. MINI's presentation will center on a new edition of an original -- a new MINI that exudes unique and refined design, providing driving fun and featuring a range of innovative fittings.

In total, MINI will present seven members of its family at the Detroit auto show, slated from January 18 to 26, 2014. Organizers are expecting over 800,000 visitors to attend the event at Detroit's Cobo Center, which would be filled by around 200 exhibitors from around the world, showcasing their latest offerings, products and technologies.

The 2014 Detroit auto show will be a good venue for MINI to provide a glimpse of its offerings for the future. The latest generation of the MINI is touted to be a pioneer of individual style, quality and technology.

The new MINI features a well-enhanced design, new engines and new driver assistance systems -- making the new MINI more elegant, efficient, dynamic and progressive than before. Its characteristic go-kart feeling is now refined with optimized ride comfort, thanks to the adjustable dampers that come as an option for the first time.

The next generation MINI offers more interior space, optimized functionality and refinements in material and finish. Now, all four passengers of the new MINI can enjoy greater freedom of movement, while having 30 percent more space for the luggage.

Along with innovative driver assistance systems and the latest MINI Connected feature, the driver could now connect more with the MINI, which is now the first in its class to feature LED headlamps and a Head-Up Display. [source: MINI]

If you liked the article, share on:



We are expecting to see American brands like Chevrolet and Ford at the upcoming 2018 Detroit Auto Show, but Japanese automaker Infiniti plans to reveal something of their own. Reports...
by - September 25, 2017
As you probably have noticed, the Ram 1500 Rebel is the meaner and more aggressive version of the Ram 1500. But there is a version of the Ram 1500 Rebel...
by - January 24, 2017
Months from now, Volkswagen will commence sales of its new Atlas SUV (2018 model year) in the United States. But as early as now, the German carmaker is making sure...
by - January 19, 2017
The 2017 Detroit Auto Show is getting hotter by the minute. Samsung SDI recently announced that it’s going to unleash its new and awesome lithium battery within the next 3...
by - January 18, 2017
Tobias Moers has been the chief executive of Mercedes-AMG – the performance division of German premium carmaker Mercedes-Benz -- since October 2013. With him at the helm, AMG went on...
by - January 16, 2017

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Subscribe to our newsletter!