2014 Hyundai i10 revealed ahead of 2013 Frankfurt Motor Show

Article by Christian A., on August 7, 2013

Hyundai revealed the 2014 i10, its all-new European A-segment car that will make its debut at the 2013 Frankfurt Motor Show (IAA). As you can see from the photos, the 2014 Hyundai i10 has a new design inspired by other vehicles from the company’s lineup. According to Hyundai, the all-new i10 was designed and developed at the Hyundai Motor Europe Technical Centre in Rüsselsheim, Germany.

Moreover, the i10 is the first A-segment Hyundai that will be built in the region. Hyundai will start production of the 2014 i10 in September at its factory in Izmit, Turkey. Comparing it with the outgoing model, the 2014 Hyundai i10 is longer (+80mm), wider (+65mm) and lower (-50mm).

Furthermore, it promises to deliver best-in-class legroom and cargo capacity. Front and rear passengers benefit from combined legroom of 1,890mm, while boot capacity has been boosted by more than 10% to 252 litres with all seats in place.

Allan Rushforth, Senior Vice President and COO of Hyundai Motor Europe, commented: “New Generation i10 is another significant step forward for Hyundai Motor. Every aspect of the car has been designed and rigorously developed to meet the demands and needs of European consumers. New Generation i10 fully embodies Hyundai’s ‘true value’ proposition, bringing higher levels of features and functionality than many buyers would expect to find in a vehicle of this segment.”

Hyundai Motor dared not to undermine the importance of design to the success of the new i10. After all, design tops all reasons why customers in Europe purchase Hyundai’s vehicles in any segment. Around 31 percent of respondents tagged design as the primary consideration for purchasing Hyundai vehicles, compared to an average 29 percent for the industry. To fully make use of this fact, the new i10 features the latest interpretation of Hyundai’s fluidic sculpture design philosophy.

Hyundai has proven in customer clinics in Italy and the United Kingdom that i10 garnered the best spontaneous reaction from participants compared to its rivals in the segment. As soon the brand was unveiled, the desire of participants for the Hyundai i10 surged by up to 12 percent. This reflects the upshot in European customers' perception of Hyundai, thereby boosting its reputation as the maker of stunning vehicles.

Although Hyundai is a South Korean carmaker, the new i10 is a true European car since it was designed and engineered by the Hyundai Motor Europe Technical Center (Russelsheim, Germany) especially for European buyers.

Nonetheless, the new i10 has dimensions that further its practicality. The new i10 – with a length of 3,665 mm -- is the longest in its segment and is around 80 mm longer than the previous models.

While it is wider by 65 mm than its predecessor, the new i10 remains to be the narrowest model in the A-segment. With a height of 1,500, the new i10 is around 40 mm lower than its predecessor, helping it achieve a sporty stance on the road. Its sharper belt line and side belt moulding, meanwhile, highlight the sleek proportions of its bodyshell.

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