2013 Geneva Motor Show Preview: Vw unveils the Cross Up!

Article by Christian A., on February 14, 2013

Volkswagen has presented the new Cross Up -- a rugged version of the Up city car – which is set to debut at the Geneva Motor Show. Volkswagen UK hasn’t made the decision yet on whether it will take the car. Currently, its chances are at 50/50. The Cross Up can be differentiated from usual five-door VW Up due to its black body cladding for the wheel arches and side sills.

A light metallic silver finish has also been applied to its bumpers and exterior mirror housings. The model is equipped with a set of 16-inch alloy wheels with a design that’s reminiscent of the other VW Cross models and covered in 185/50 section tires. For the interior of the front-drive Cross Up, VW put in special trim for the seats, special floor mats, a modified instrument panel and chrome surrounds for the air vents.

It is powered by a 74bhp three-cylinder engine coupled with a five-speed manual gearbox – a combination that had been used on the standard Up. VW doesn’t mention if the traction control system has been modified to have additional control in low-grip conditions.

When you look at it straight on, the bumper lines make the up! look like its smiling. A slender black strip runs in between the headlamps that are integrated with daytime running lights. The Volkswagen logo is combined here and is the only chrome component found at the front. The up! can suffice without big air intakes for cooling since it has small petrol and natural gas engines and, soon also, an electric motor. The headlamps are considerably smaller than what Volkswagens have, but their appearance is very dominant.

Klaus Bischoff, Head of Design of the Volkswagen Brand, stated that front-end designs, from the up! to the Phaeton, all keep to the same style guides. The ranges are connected by these style components as a firm emphasis of lateral lines, joining the grille and headlamps and precise short angles. But, even with their distinct brand identities, all Volkswagens are unique in themselves. Vital to this are the proportional differences of each component. This contributes to extremely singular vehicles that expand across the model range from the friendly up! to the elegant Phaeton.

up! profile

In its profile, the dominant surface flares and modification of curved forms describe the car's style. A slightly recessed groove above the side sill accents the flowing surfaces. The profile does not reveal any edges or seams except for the side windows’ look and for the wheel housings. The wheels are positioned in strong wheel housings, whose side surfaces, the so-called wheel mirrors, are very dominant, so that the small wheel diameters (14 to 16 inch) seem to appear larger.

Press Release

VW cross up!

Volkswagen is expanding its range of striking Cross models: from late summer 2013 the VW cross up! will become the newest addition to the company's lifestyle family. Already members are the successful CrossPolo, CrossGolf and CrossTouran models.

Cross - that stands for individualised Volkswagen models with a particularly rugged design and tough, lifestyle qualities. Thanks to numerous striking exterior elements, the Volkswagen cross up! is instantly recognisable as a stand-alone model: sideways on, for example, black mouldings on the wheel arches and sills, plus full-length door protector strips topped with 'cross up!' lettering create a sporty look. Further unmistakable features of the cross up! include the silver roof rails, the wing mirrors in a light silver metallic finish and bumpers also incorporating silver elements. The robust, sporty character is defined above all by the extra ride height and the 'cross' 16-inch alloys with a high-sheen finish and 185/50 tyres.

High-quality details are also to be found in the interior of the Volkswagen cross up!: in addition to seats in a special trim (in a choice of red or anthracite), an instrument panel with high-quality dashpad (in a choice of red, black or dark silver) and fabric mats, a small set of leather features with coloured stitching (leather steering wheel with spoke and leather handbrake lever) give it a refined ambience. The quality impression is rounded off by chrome trim around the air outlets and tachometer and by door tread plates with 'cross up!' lettering.

The Volkswagen cross up! is equipped to a high specification: included as standard are remote central locking, electric front windows, fog lights, electrically adjustable heated wing mirrors, an asymmetrically split, folding rear seat with headrests, a variable cargo floor, a rev counter, a multifunction display and the ESC electronic stability programme.

The powerful style of the VW cross up! is reflected in a choice of five paint colours. The principle here is that the upper areas of the bumpers plus the door handles are painted in the vehicle colour, while the panels of the B and C pillars and the window frames are black.

A 55 kW / 75 PS three-cylinder petrol engine combined with a five-speed manual transmission serve as the power train for the lifestyle-oriented Volkswagen cross up! - available in Germany from late summer 2013 at a starting price of €13,925.

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