Customers planning to purchase the Lamborghini Urus may want to further celebrate their ownership of the first super sports utility vehicle in the world by availing of co-branded personalized accessories exclusive only to the clients of the Italian sports car maker.
These special edition accessories were all created by Collezione Automobili Lamborghini in partnership with Italian luxury craft companies like shoemaker Enzo Bonafè, fashion house Hettabretz and luggage manufacturer Tecknomonster. Clients would love the fact that these accessories are customizable, which means these special edition collections can be tailor-fitted to their desires in accordance with the style criteria of the Lamborghini brand.
For Urus customers, Collezione Automobili Lamborghini is presenting two moccasins from the luxury handmade shoe collections of Enzo Bonafe. Customers can choose from three different colors for each of the shoe design, including beige and black suede.
Leather specialist Hettabretz, meanwhile, is offering a customizable suede jacket that takes inspiration from the interior of the Urus super SUV. In particular, the quilting of the suede jacket is inspired by the seats of the super SUV. But Urus customers need to act fast, as only 30 pieces of the special edition jacket will be available.
For those who need to bring their luggage for longer trips, Tecknomonster is offering suitcases made from light yet strong carbon fiber materials. Two travel sets are available, each with four suitcases. Interestingly, these carbon fiber suitcases Tecknomonster were specifically designed for the trunk of the Urus super SUV.
These special editions can be seen at Lamborghini’s dedicated Collezione Ad Personam show room at the Italian carmaker’s headquarters Sant’Agata Bolognese. Here, customers will be able to choose and customize their accessories of preference, as assisted by representatives from Enzo Bonafe, Hettabretz and Tecknomonster. To avail of the Ad Personam service, customers have to contact Collezione Automobili Lamborghini for an appointment.
As for the price of these special edition accessories, Lamborghini has kept mum. Perhaps customers first need to see them before getting them. However, considering that the Urus comes with an expensive price pegged at $200,000, it could be assumed that these special edition accessories are pricey too.
The new Urus is the third model of Automobili Lamborghini that combines superb levels of power and performance with unmatched luxury and practicality. It is powered by a 4.0 liter V8 twin-turbo engine that delivers 650 hp (478 kW) of output and 850 Nm of peak torque, allowing the Urus to sprint from zero to 100 km/h in 3.6 seconds and reach a top speed of 305 km/h. Its name is derived from the world of bulls, as dictated by naming tradition at Lamborghini. It is named after one of the large, wild ancestors of domestic cattle, the Urus (also known as Aurochs).