Nike+ SportWatch GPS Powered by TomTom unveiled at 2011 CES

Article by Christian A., on January 10, 2011

The Nike+ SportWatch GPS Powered by TomTom was a big hit at the opening of the 2011 International Consumer Electronics Show. NIKE and TomTom worked together to create the new running watch, which is designed for high-performance with a clear and readable user interface that sends the information necessary to the user while in-run.

The watch also has a direct connection towww.nikeplus.com, the world’s leading running community with nearly 4 million members.

The Nike+ SportWatch GPS adds personalization and motivational features to the running experience, such as audible sounds, challenges, and run reminders.

Stefan Olander, VP of Nike Digital Sport, said that the Nike+ SportWatch GPS is a “game-changing product” that enhances its commitment to give all athletes the motivation and the tools to improve.

The Nike+ SportWatch GPS will arrive at retail stores and online in the U.S. and the U.K. on April 1. Wider distribution is scheduled for July 1. But there is a preview of the Nike+ SportWatch GPS at Nikerunning.com and TomTom.com starting this week.

Corinne Vigreux, Managing Director, TomTom Consumer, said that TomTom Consumer is aiming to step into the fast-growing sports and fitness market. TomTom is the world’s leading provider of location and navigation solutions.

If you liked the article, share on:

Comments

Recommended

Nowadays, we have all heard of hybrid cars and electric vehicles. But one thing is for sure, not everybody has seen or have heard of a gravity-powered car - until...
by - July 10, 2017
The world never runs out of adventure, which is why BMW Lifestyle has teamed up with “Specialized” to develop the special edition E-mountain bike. Branded as Specialized Turbo Levo FSR...
by - July 4, 2017
After the German automotive brand opened the new Porsche Design Tower along Collins Avenue in Miami, it’s Aston Martin’s turn to construct a towering condominium, this time along Miami’s Biscayne...
by - June 29, 2017
The Fast and Furious franchise is known to spark various car themed action movies, and one movie is geared to follow in the footsteps of the highly-successful American film franchise....
by - June 26, 2017
Automobiles coming from Singer Vehicle Design don't come cheap... and for good reason. The So-Cal company is notable for modifying classic Porsche 911s, placing them among the most splendid and...
by - June 13, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries