Star Wars fans in Los Angeles received a treat from Dec. 11 to Dec. 14 as a 707-hp Dodge Charger SRT Hellcat and Dodge Challenger SRT Hellcat that were styled to look like the First Order Stormtrooper patrolled the streets.
A black Dodge Viper ACR that took inspiration from Kylo Ren also joined this troop. The locations of the vehicles were tracked in real time on Twitter with the hashtags #Dodge and #TheForceAwakens. If you ask us, this was a brilliant way to promote the movie “Star Wars: The Force Awakens” on social media.
This move was made possible with the partnership between FCA US and Disney as well as Lucasfilm as they co-promoted this movie, which is set to open on Dec. 18. Fans got the chance to have their photos and videos taken with these Star Wars-themed vehicles.
It was last August that Lucasfilm revealed that it is working with FCA US and 6 other brands around the world for the promotion of this movie. Last November, Fiat’s stand at the Los Angeles Auto Show featured a Fiat 500e Stormtrooper that was custom-painted to look like the armor for the First Order Legion.
This Fiat 500e Stormtrooper bears exterior aesthetics derived from the armor worn by stormtroopers of the First Order Legion. The result is a beautiful car with a two-tone black and white painting, as well as windshield and side windows styled to make the 500e appear like the visor and helmet of the First Order stormtrooper.
However, the Star Wars-influenced design is not limited to the exterior of this 500e. The black and white theme is also implemented heavily in the interiors as well. The dashboard is white and emblazoned with the Star Wars logo on its surface.
The interior details of the Fiat 500e Stormtrooper feature either black and white lacquer painting to further implement the stormtrooper theme, including the steering wheel. Moreover, a First Order insignia is found on the steering wheel as well.
Finally, the Fiat 500e Stormtrooper is a beast of modern technology and functionality, like the First Order stormtroopers are in the new Star Wars film. However, it retains a design that is distinctly Fiat, thanks to the geniuses at the Garage Italia Customs.
Fiat introduced the Fiat 500 in North America in March 2011, as followed by the Fiat 500c (Cabrio), the high-performance Fiat 500 Abarth and Abarth Cabrio, the fully electric Fiat 500e as well as the five-passenger Fiat 500L. Moreover, the all-new Fiat 500X arrived at Fiat studios in the second quarter of this year.