INFINITI has presented the design of the QX80 Monograph. This is a design study that hopes to look into upscale luxury. It also showcases the plan of INFINITI to raise its position in the full-size luxury SUV class. The brand disclosed that the QX80 Monograph will be officially unveiled at the 2017 New York Auto Show.
This latest model utilizes the most current design language of the brand but does it in an artistic and sculptural manner. What the design does is use organic shapes and combine this with geometric forms. The result in a form that shows elegance and power, giving it a more sophisticated and commanding presence.
The trademarked design elements the brand is known for are still present like the double-arch grille. However for the QX80 Monograph, the grille has been made wide and taller giving it a new and powerful face. Present as well is the D-pillar and its crescent-cut though it comes in a new shape.
According to INFINITI, the goal of this concept is to have an SUV that has a commanding presence mixed in with luxury. The brand also hopes to show a different level of utility and space, something the production version of the QX80 has been celebrated for. Developed at the brand’s design studio located in Atsugi, Japan, there is no question this is the best representation of the luxury SUV design of the future. It shows as well that it is still possible to evolve the QX80’s design.
Commenting on this new offering, INFINITI Motor Company Ltd. President Roland Krueger said that the QX80 Monograph is a detailed study into the knowledge of the brand when it comes to exterior design. He added that it is able to display the brand’s concept as it relates to style and luxury. Krueger continued by saying that the QX80 Monograph acts as a way of looking into how INFINIT can improve its future offerings under the luxury SUV class.
For those who want to learn more about the new QX80 Monograph, information and images can be viewed at www.infinitinews.com.
Based mainly in Hong Kong, INFINITI Motor Company Ltd., has a presence in a total of 50 markets worldwide. First launched back in 1989, the brand has manufacturing facilities located in the Japan, China, U.K., and the U.S. Design studios meanwhile are in Atsugi-Shim which is near Yokohama, Beijing, London, and San Diego. Known for its pioneering driver-assistance technologies and bold design, the brand is presently in the middle of what can be considered as a product offensive. For the 2016 season, the brand entered into a technical partnership with Renault Sport Formula One team to share its knowledge in hybrid performance.