Who Let The Dogs Out? Not Nissan - Say Hello To The Rogue Dogue Concept

Article by Christian A., on April 13, 2017

We consider the dogs as man's best friends, and sometimes we even look at these furry animals as family. Starting now, all that we will be raving about is regarding Fidos- sorry cat people, maybe next time. The Nissan fam just revealed that they are dog lovers with their latest invention, the Rogue Dogue Concept.

While we see the dogs as worthwhile companions when it comes to cruising the roads, going to the beach or hiking the mountains, we cannot help but sometimes think of the cons in bringing our furry friends on a ride: saliva and hair sticking everywhere in the car, possibility of urine and poop decorating the interior and so on. But Dennis McCarthy, the car coordinator for the Fast and Furious movies, built a vehicle that directly caters to the puppet's needs sans the nitrous setup as seen in the movies. The concept car conceptualized as a 2017 Nissan Rogue SL with the Platinum Reserve package with quilted leather inserts and tan leather sets.

The Nissan Rogue Dogue concept is aimed to provide all the comforts a dog could only dream of, features include a traditional harness clip to 360 degrees shower and drying system. But the magic all transpires at the back of the vehicle, as Nissan installed a special pet cabin at the back of the 2nd row seats and also fitted an extra comfy padding and a removable dog bed in the cargo space. What a treat for our four legged friends.

Regarding the trunk floor, it has been elevated to be able to fit more things in a slide out ramp. Additional dog-friendly features include slide out dog shower, heated air vents to eliminate the wet dog smell from overpowering the vehicle, a doggie first aid kit, different attachment points to secure the furry animal to the car safely, a poop bad dispenser, and a built-in spill resistant food and water dispensers that can be folded down from the wall of the cargo space. A certified dog hammock is even attached over the second-row seats. What a paw-fect way to ensure the happiness of the dog while travelling.

For parents who want to converse with their fur baby, there's a new whole new camera system installed in the crossover. Utilizing an infotainment screen and a separate 10-inch screen attached in the cargo area, the owner and their beloved pet can use the cameras and interact with one another. Nissan remarked that 400 dog owners have taken surveys regarding the pooch's safety inside a moving vehicle, and 83 percent readily agreed that it's also more important for their fur babies to be as safe and comfortable in the automobile as the human passengers are. And to the other 68 people who disagreed, please reconsider your views and have utmost respect and care for your four legged friends.

We are guessing that dog lovers far and wide are expectedly interested in this vehicle, but the bad news is that this vehicle isn't available yet. It remains as a concept for now. Nissan will be unveiling its Rogue Dogue concept at the 2017 New York International Auto Show.

Press Release

Nissan Rogue Dogue ready for “fast & fur-ious” debut at the 2017 New York International Auto Show

The results are in – dog owners agree that their four-footed friends should be as safe and comfortable in a vehicle as their two-footed fellow passengers. Dog owners also rate clip-in harnesses and non-spill water dispensers as the most appealing dog-friendly accessories in a dog-friendly vehicle1.

The new Nissan "Rogue Dogue" project vehicle takes those ideas to heart – and adds a pack more – just in time for the one-off project’s debut at the 2017 New York International Auto Show.

"For all of the dog lovers at Nissan, the Rogue Dogue is so much fun – the equivalent, I guess you could say, of riding with your head out the window if you were a dog,” said Michael Bunce, vice president, Product Planning, Nissan North America, Inc. “Of course, we also take pets’ safety very seriously, which is why the Rogue Dogue includes secure leash fastening attachments in the second row and rear cargo area – along with numerous other features designed to make family travel with dogs more enjoyable for everyone."

The long list of Rogue Dogue modifications installed in the project vehicle includes:

Secured, removable custom dog bed in the rear cargo area
Built-in (fold-down) non-spill water dispenser
Built-in (fold-down) non-spill dog food dispenser
Slide-away dog ramp for easy access to rear compartment for small or elderly dogs
360-degree (hoop and hose) dog shower with 10 gallon pressurized water reserve
Integrated dog drying system with compressed heated air dryer and outside hose attachment
Heated air vents for rear cargo bed area
Easy-to-clean custom interior materials
Modified second-row/cargo area pass-through passageway
Removable pet partition with Rogue Dogue logo between the second-row and cargo area
Second-row dog hammock (clips around front and rear headrests)
Raised rear floor in rear compartment housing utility drawer and dog ramp; drawer faces covered in custom easy-clean upholstery
Side wall mounted poop bag dispenser
Rear facing passive side view mirror cameras (video sent to hard drive) to capture dog’s road trip experiences – head out the window, interaction between dog and other drivers – for later viewing
Dog first aid kit
Harness clips mounted in rear compartment
Rogue Dogue logo key fob
In the survey of dog owners, the top three most appealing dog-friendly features were found to be a clip-in harness hook (81 percent), a non-spill water dispenser (74 percent) and a slide-away dog ramp (55 percent).

"Everything that we built into the Rogue Dogue project is actually very possible to add to a production Rogue, though you do compromise the available rear cargo area slightly for the ramp, storage compartments and the food and water dispensers," said Dennis McCarthy, owner, Vehicle Effects, Sun Valley, Calif. "But really, next to your family, your dog is your most important cargo, so why not?"

Bunce added: "More than 75 percent of dog owners in the survey said that having optional features specifically designed for their dog’s safety and comfort would impact their decision on which vehicle to purchase. So potentially, every dog might have its day – and their custom-equipped Nissan Rogue, too."

The Rogue Dogue is based on a 2017 Rogue SL with the Platinum Reserve Interior Package, featuring premium tan leather-appointed seats with special quilted leather inserts.

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