2017 New York Auto Show: Ram gets two new Sublime Sport and Rebel Blue Streak appearance packages

Article by Christian A., on April 12, 2017

If the RAM 1500 Sport and 1500 Rebel are not enough to grab anyone’s attention, then surely, its new colors will get everyone to drop everything and just stare.

Yes, you read it right. There are two new eye-catching color options to choose from for all you Ram truck shoppers out there. Named “Sublime Sport” and “Rebel Blue Streak”, these new packages for the Ram 1500 Sport and 1500 Rebel scream “Eyes here!” These color schemes will grace the 2017 New York International Auto Show, one of the most perfect venues for its debut.

According to Mike Manley, Head of Ram Brand, FCA-Global, the Ram 1500 Sublime Sport and Rebel Blue Streak will expand the market for factory-custom trucks and will offer a more extensive color palette for customers who prefer a unique “taste” for added punch.

The Sublime Sport models will be limited to 3,000 units only, with a starting MSRP of $45,740 and is available only for Crew Cab V8 trucks. Production of the Ram 1500 Rebel Blue streak, on the other hand, is not limited and is available on all Rebel configurations, which means that there will be no additional cost on top of its standard pricing of $45,095 (except for the $1,395 destination fee). These special-edition Ram models are expected to hit dealerships next month.

2017 Ram 1500 Sublime Sport Package

Now, what do these color schemes offer? Well, Ram offers more than just your ordinary paint jobs. For example, the Ram 1500 Sublime Sport package ensures you get complete attention on the road with its monochromatic exterior treatment with body-color grille and accentuated by a horde of black badges (specifically the black Ram’s head grille badge, black tailgate badge and black body-side badges).

Up front, it features a Sport performance hood while sitting on 22-inch black aluminum wheels, offered for the first time, for two-wheel drive models while the four-wheel drive models come with only 20-inch wheels.

In the inside, the package feature Lime Green accent stitching throughout the cabin and on the sport mesh seat inserts, and also highlights the Ram’s head embroidered on the headrests. The glove box door also features a Lime Green Sport badge. As a final touch, its spears and trim rings are all painted in Anodized Black.

2017 Ram 1500 Rebel Blue Streak Package

Complementing the Rebel’s bold looks and capability is its Rebel Blue Streak package. This package features a Blue Streak exterior paint with a Rebel Black appearance package, also made available. Obviously from the name itself, this package will feature lots of black – which means that its performance hood, grille, brush guard, wheels, and badging will all come in black.

A two-tone exterior with Black lower paint is also available for buyers who want to keep up with the black theme. The interior also features a lot of black – from the black anodized bezels on the doors, to the center console, instrument panel and gauge cluster trim rings.

Also, the package offers slate gray accent stitching to break the monotony, tracing the instrument panel, center console lid, doors, and even on the seats. Finally, deep rubber floor mats with an embossed Ram’s head logos are also available.

Press Release

Ram Continues Building on Factory-custom Design with New Ram 1500 Sublime Sport and Rebel Blue Streak at 2017 New York Auto Show

Ram Truck today announced two new option packages that strengthen the brand’s factory-custom trend and color palette.

“The Ram 1500 Sublime Sport and Rebel Blue Streak expand our offerings in factory-custom trucks and give dealers a more extensive color palette to excite customers who are looking for something unique,” said Mike Manley, Head of Ram Brand, FCA – Global.

The new 2017 limited-edition Ram 1500 Sublime Sport package features a stunning green monochromatic exterior with body-color grille, 2017 Ram 1500 Sublime models feature a Sport performance hood with black wheels, black Ram’s head grille badge, black tailgate badge and black body-side badges. Big 22-inch Black aluminum wheels are available for the first time (two-wheel-drive only, 20-inch wheels on four-wheel-drive).

Interior treatments for the Sublime Sport include Lime Green accent stitching throughout the cabin, accent-color Ram’s head embroidery on the headrests and sport mesh seat inserts. A Lime Green Sport badge is prominently placed on the glove box boor. Anodized Black-painted spears and trim rings with complete the interior.

Just over 3,000 units of the bright-green 2017 Ram 1500 Sports will be produced.

The Ram 1500 Sublime Sport package is available on Crew Cab V-8 models with a starting MSRP of $45,740 plus $1,395 destination. The trucks are arriving in dealerships nnext month.

Ram also introduced the Rebel Blue Streak.

To complement the Rebel's bold looks and capability the truck is now available with Blue Streak exterior paint. In addition to the body color, the Ram 1500 Rebel Blue Streak can also be ordered with the Rebel Black appearance package, which includes a black-decaled performance hood, black wheels, black grille, black brush guard and black badging. Optional two-tone with Black lower paint also is available.

The new Rebel Blue Streak interior features black anodized bezels on the doors, center console, instrument panel and gauge cluster trim rings. Optional all-black leather seats replace Radar Red and include Black embroidery. Slate Gray accent stitching traces the instrument panel, center console lid, doors and seats. Deep rubber floor mats are embossed with Ram’s head logos.

The Ram 1500 Rebel Blue streak is available in all Rebel configurations and options at no extra charge. The Ram Rebel starting MSRP is $45,095 plus $1,395 destination. Rebel Blue Streak will start arriving in dealerships in May 2017.

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