Lexus unveils first ever customized LC 500 Coupe during 2016 SEMA Show

Article by Christian A., on November 3, 2016

One can argue that when it comes to coupes, the LC is one of the most attractive there is. Lexus however knew that this model can become more beautiful and thus, it entered into a partnership with Gordon Ting/Beyond Marketing to make this possible. Revealed during the 2016 SEMA Show, this version of the 2017 Lexus LC 500 Coupe may well be the first ever customized variant. Though some may consider this to be a relatively easy project, the brand in fact started development of this customized version a full year before presenting the production model version. This was a big challenge as it meant that the prototype had be developed before the base model is released to market and there is no aftermarket support or even any accessories.

Lexus has yet to reveal any changes done on the interior although the brand says it will have the same specifications as that of the GT3 like the body-hugging Sparco seats that have been dipped in carbon fiber and the safety cage. For the exterior, the diffusers have been made more noticeable, and one can see the new rear ear wing and fender flares, with the side skirts made more robust.

This combination ensures that while the customized version has a more spirited appearance it continues to have the original design’s sharpness. Though already strong, this look is enhanced even further by fitting in the HRE 22-inch wheels that comes with a satin charcoal finish and then equipped with the Pirelli P Zero Nero tires. At the back of the wheels are the Brembo brake calipers which are color-coordinated with the same wheels.

Although a lot of changes have been made on the interior and the exterior, the biggest change occurred under the hood. The 5.0-liter naturally-aspirated V8 engine of the standard LC 500 was improved by Club DSPORT. This task was managed by Magnus Ohlaker who made full use of its experience totalling 20 years when it comes to making engines for IndyCar and Formula 1.

One change was that the displacement was increased to 5.6 liters with the cylinder bore made larger in order to bring out more power. Thus while the engine in the standard LC 500 delivers output at 351 kW (471 hp), the engine of the customized LC 500 allows for output at 391 kW (525 hp), an additional 40 kW (54 hp). That is not enough though as Lexus revealed that the 2UR-GSE engine can offer power of at least 702 kW (942 hp).

Gordon Ting of Beyond Marketing shared that the LC 500 was not only beautiful but had the basic foundation as it relates to driving qualities and performance. Ting added that he wanted that to be the foundation of creating a high-performance LC 500 that had a meaner look. This version would remain to be luxurious yet tough and would have excellent performance due to the customized engine.

Sales of the base 2017 LC 500, according to Lexus, will start this spring in the U.S.

Press Release

Lexus Debuts the World's First Customized LC 500 at the 2016 SEMA Show

At the SEMA Show today, Chevrolet and Hurley, the surfing performance and innovation brand, announced the Colorado Z71 Hurley concept. The collaboration is designed to get surfers and their gear around with functionality and style.

This ultimate wave wanderer, which also serves as a mobile beach command center, is decked out with a custom surfboard rack, storage systems and even water-resistant seat covers made from advanced ventiprene, a breathable material similar to the neoprene used in surfing wetsuits.

“Colorado is a lifestyle enabler and the Hurley concept demonstrates the personalization possibilities for one of the most thrilling sports,” said Jessica Rogers, Colorado marketing manager. “With Chevrolet Accessories parts, the sky — and the surf — is the limit when it comes to tailoring the Colorado to your work or recreation interests.”

The Colorado Z71 Crew Cab has a concept lifted suspension, 17-inch Chevrolet Accessories wheels and Goodyear DuraTrac all-terrain tires for even greater capability in the quest for finding the beach with the best waves.

“This concept is all about functionality,” said Ryan Hurley, creative director for Hurley. “When we discussed the project with Chevrolet, we didn’t want just a truck with our logo on it. It had to offer solutions for the challenges surfers face at remote locations and that’s exactly what it delivers.”

The solutions start with the custom carrier system that mounts a pair of Pyzel surfboards on the roof, while a custom Bimini-style bedcover provides shade on a sunny beach. There’s also a bed-mounted Thule rack that serves as a wetsuit drying rack and storage for drinking-water containers.

A custom Seafoam Green exterior is accented with subtle, tone-on-tone Hurley graphics and skidplates featuring the Hurley logo. A number of Chevrolet Accessories lend functional style, including:

Off-road lights
Sport assist steps
Illuminated black bowtie kit
Inside, the ventiprene seat material offers a breathable, quick-drying surface that’s perfect for jumping into the vehicle with wet boardshorts.

“It’s an amazing material that’s perfect for this application,” said Hurley. “You’ll never worry about hopping in your vehicle with wet clothing.”

The Khaki Green and Sand Dune-colored material is also used on the armrests and door panels. The rest of the cabin is accented with Khaki Green and Sand Dune trim and green accent stitching. The Hurley logo is integrated in the headrests, sill plates and floor liners.

The Colorado is equipped with a 4G LTE Wi-Fi hotspot so beachgoers can stay connected to weather and surf reports.

Finally, the Colorado Z71 Hurley concept also features a Chevrolet Performance concept exhaust system to complement the performance of the all-new 3.6L V-6 engine that debuts in the 2017 Colorado. Featuring direct injection, continuously variable valve timing and Active Fuel Management (cylinder deactivation), it’s rated at 308 horsepower and 275 lb.-ft. of torque, enabling 7,000 pounds of max trailering. It’s also paired with a new eight-speed automatic transmission.

Production Z71 models also features an automatic locking rear differential, for greater traction off the highway, and a transfer case skidplate — another piece of protection when the pavement ends.

“Whether you’re on the job or on the lookout for the next wave, Colorado Z71’s versatility proves liberating,” said Rogers. “Load up your gear and hit the road!”


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